![As outlined in the Understanding Biodiversity: Luxury as a Force for Nature paper, 84 percent of consumers want companies to take a stand on global environmental targets. Image credit: Positive Luxury](https://cache.luxurydaily.com/wp-content/uploads/2023/06/pos-lux-062723.png)
Adopting nature-friendly practices has the potential to benefit both businesses and future generations, according to Positive Luxury.
Adopting nature-friendly practices has the potential to benefit both businesses and future generations, according to Positive Luxury.