Efficiency, empathy essential for brands to meet CX expectations
Posted By Sarah Ramirez On In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"0gtqUAXCs3faUY8UecCPGPLEzMLkv4Avbll2sGyivo8KcGhwi+HdvUIk3NWPo2OrMD2kADZh7W4+8DKKMHjItKXXYc5mF1+gPFWz6\/1xcM\/R4FJfBsrISgowUNkeiNt37+9tp15nX5c74L21dKLE8PBy8tqYAHP9QjGtourv0t\/wsc+PnAHV5tNAuSLDSnSII4iO6Jj+mPqOQGKGN1T6Jd+ekSGx8qfcRDRbQclMDc8VjUgWeJ\/aRLB6KflNMnRnAivmpzwjEd3lXQ3efMQ7g2EnBtAH\/Dd67ihPtXa\/wbXKH1fKRksbM\/ot2ZMhZEdilCQNuVQYPRzPQgLiFK1TUL6aXwANbTumnqe3C+IHa2xcYcwFSvTDLnIfoZQmcRo6YDegMY7CayVD2krkkU46TKqd5D18IAVW13EQxGzklUOB\/A7AMCzmTXe+i81PcRTQ2entbepFM\/24T2gWopUZp9G818yJFRt02OOrNcejFn3cLwRky2z9WWDfUGgYoYxaOjGBlXb\/eKfgn\/stUo9Wjx+BIvEuz9LktgAol22KYYd\/vc+IMOOMhCr7mPsNyngDsfPPi2AoFOvvbrRjB+nZRh5H+LkSAarOSFTwQwGdI\/UJSo+lVPyiTyGxKoihf\/B7iV4+gEcqf9KitJGWMGXNYCzOtAeylDbMzTOw4FEZBOpp\/bpL071G9ihDaFxaIwCUgUXSIDQr5t3TSpwbRuWn3lByJDZmZyHWi6zTyo1Rl6SrrB54WqvhVASSiMUq1ESxeX3BvtyrDYiik48KdgbjWn2xFcpefCqV2Tqy\/dZttCH99owM\/IRjeTazXmYFG0oa9jWOKKMbkPutFl+l5g6O0KGbJe5WGbgv1Ph7MiYcwbaSYnbe32L8H6K2CNcrrYQ6l0\/hci3fNdKC2ghRxPo\/kT5H90FtDBaa5MYvPcQzQ9+i9y\/oYCAeZ8O9EGbodquVyz8Y85T\/ge3hTEJmr+xGykjXaqFJ5eK3BNQVy06ME6moWvSLOBk+WbnuXhudOpHbGUKA7DvPES3pwKc2cQnocggNFCI4SYwGJPNZF2sDfMqaWebS9IaaXcAKbBcI342ziX2x1urNbEdQ0oi7soBc53C3fsrj31rBOuIekXiRAgOVqYYGN+TqZfIVki5ar6sc5mpYdSUl3qB+plyxS5LZ9+m+BXg5UYv5R9hTXvkgdoQpXiDjB\/x6c7CzTe9kol3vclrawB8EofPDq1UI0EZ\/yAgyfdA+PfGJiSECLstR2+ZA\/im+ZM0NUNCIr56qOdXhQNBsGZXajx\/0K6PnBb0UYsww91C2rYTtLJ3N0Isfg2TbryYi4badwVbXithfKs5JfRZYBawOoyFLSdgiwtpc7wYZDJOuU6KgxFnddN47svOocVQpvbXAWRkMeVhTJZaeTSOs5knuc7AVpQlJTZla2z+6K\/rEc\/jnfV9Kws6AJqyngnhD26lnUAbrYPizf7xV238o7LL7gAWHyh1Jcm3iCm\/z5PSvv5aW4lFu6mhYG\/LtHYQIMWKtXOdF48tGiICEhuMijXonN9ea\/UNRyF0VhSqCdExLf7Ody9p4ojf9px\/jyLsqIwXa+Z3La4A6Coy4Kq64d\/O+BSSKKAQV0gIXhXu5i80gz6hSee260eEKLSrifZGp4QZ1wU5Ifc3czAGuWlGA4u5YiJFDC9qP0QGfuPv1iK\/g+9slTKLOWwsU1xGXwn3FLlhbEpvW2zixQC1KfaEyOu\/csDxXW1exfw9po2ASqgBBxETSljKToqNv7XvM44qbqE06cHQwXczBNvLPPuLB7tQeYLlj+JmiGVJCy3i7LfxINIRvS5TguciCfNp2IbaE2dR4697KIqEOPEfeyE3JYtzXbQI5xAr\/\/a2Y4JJnHB1LTcR64SbB0mgFf89vM2eKKyhqxlWHcso5GQAmq8mAg5vVVP\/UW+NK9qTtPeH7\/gJDWNh68TBoWlHjRH2jMkBcpTwqJCkG35uo+koSSCoZW3VeJgOXsS1fktkSXNhCoZgdWPkHHDqXmVXHqxpPRL0weA\/V93iQ7iVuCbQPPzdVzQ5i4sCZFwfd6MG9FzOJvDHBeGPJPa15Y0yprlQcmuzdV5Y1rs2YZv8XhQGUZqAiqh+Wr3K06G2oaWE\/IVDOro5lpuf1TsTe4YdZ4l\/fS38KskbUe0qpSX3olE6PXluVy2Fg4rJ\/7djooYcnDPNkeKGrfDdaWPl6ZwibcCuprj2INISEc7OnDDahbqQqRqxL9EN4fXpfhLNmawxbHA7xV3Kf3SbKjKk29V4lJ5Z8696z7xEEqP8N78\/JQS4fXe6hzmqFvUx+Pz5GXCRvO2F\/DRHmHh+zAZ1sr7+AvUkBmzs3DKGY78rzlrujVEqcU2MMbIBX\/hz9q03wKSQ+O4ZhZnt2Pc1Vi9qe+OnybWsSCdnd1GQl+mA9HgdW29GB6spjLWCK4gibXb+pHbvmn\/1oclawCR5jch57aQCMN5EhTTTmEmVEtUqRLzPDWc8DNfILJiXQdhT7FQ0PzwyRw0Eq4\/GLOcn9SVEGLKqgZddJ2B8zYqJGsKqT0F9UHmjXdGDAW7zeR3BGn0+D\/Yc5\/Q+UQseSOp8ABlOwQxL8+zmLAcGXd6NNFKcjYM9+AsTCQL1lEnj0Nvt6uXQs6bTBzCDEYcrO7ELDld9LG3hXy+SiTMPogArY2s+YiZvXbxmzI5ijJ6iIFJUaLBbCnbtX2kUIYJ7a1wKH38F4wVONklAFconD0kTFuFk6LDGuLbq2wp7tiFYe\/sa+i2uYfq1uaMMCwiKqwTOQXXHoGyBhbuRHKizwxZLM26fiR1xwCQh1PjQyDRZLAvWKnu9LhWVJzF7voeTfH4ja\/bbFpxtna0EPOQcPj5k\/R7NQZbHshYjCXqlHI6WB6TlXvaRfqSjLE+gdUyNJOuQ3rTKPxKNEkIimhtpptvyUu95m8u2zef8jkWdIEfH2nmaHQGGdsCJ1LA1vUIh+Ta7lNujRKB7qyVnriWqW4ilIcgKwXRBipF+bGr0joB3Usv+U3rPZYT1N0FaJnT29\/T\/sYCnfbYeMxw\/YQuLs674KxisOJ3c0770pAcIkOvSztCpPvUXLAC4ypT\/dNnjmPcVRuarVhAZcp0m3koUYOganck1fD5tw1cFcqn+OYCTQOTQyQHMxP\/qLDqBxznMWbjvpE46hJ+7wclK5k5aq5mGjTEJZbxzvpiUOcgdV+TKjKovkdjK4az4cA6ReDF5qU8rmAnEmhMVOJgMIeVgT7o7duGguaqiGFxEdzpd\/krX+oU03apfyRWUhSiOCUMYeVKOvAUJeKPIrUpz31TrdNFAN3ofgt61jZd0bKVkmk+yAO\/0LMU0pkqDAC2e1brOlnXNCQFJbJyLP4PgW6VEYBpVpIEEohHffeFqm\/e+mPb19s79KmP3VflPSlmrPIfBj64cmkW5Su9nmtg3GRDU5YmzgM1DfMeQ\/q++DUeMD4j\/6BSnXQdTQUHJagPJ5bBZIpI9j5MZDlpmB0P5iQNHykjxbmKnvS4vD+StuvkaW+wmyCNGt987npbFsUXBELGLyNQaLIW1nz9y7V0wcAJVy5n\/h4iWT9dxSJ6Tvf2Tegk3rMGho9kjWQhF6Qw\/e38Ca2jcJ\/jRNKZmDtFDvmfKzjeuWIbpA91wOC\/4O4ldEYC4TnN1UUGVAcUtKrarQhoXCZelG9bs\/iUoTE\/P+45HC6OSe4L0AW+c6ydTnq7Gw4lqQqFC1MRUaVf0YF+0bU4G2v7NzbQQv1EcjnbTCht4RTt9HhQqd\/9tHYv30vC1o9Q\/KJGXmVgbAjKQ\/NEESZLilXyNCbeR2YyE16tkYaW+wiQ6l+AaXGlzbGWLQcnMqtDo9VXHHJJz49cnEX3OBxjmYSBfSPuM+YOUtr90mpY\/6m3kaJQ4ilZB56xR3ATGZBJxGE1+bk1ElQfmwpnxBZ8z7CZLENQykZYHuHWw5vDcT4hPU\/9l\/6MgVbCD7HzfXrZSib2hPLTCs9zw+Ce5Q0BD65d\/w+MuTtT2h\/bcaMDwlA2uRthWDLk7X7dYTLqCThDOSJeBgnF4UkW64uYpRRxQeHegxJCQjAYhRC8wyx21OddBy4OGNV8z2VQ0QR0m5E1EeR9qSq0jLIdyPQ2vkbf38R12Eddje9zz4oa7xzBKnnX9ngPA+2gymuaFAodMncWGMoOLBbacEhdnd27AvTaPQfvUqbgyorS5vKP1PlVtH\/LaK\/MVR5dPONXSBAMwI39fSgAQ5FQAGl5iOmsR\/cKc5sXBsV\/KOa2sYTL9DR\/498SS+p\/rWVrXZ8ZdiSaUDUMKJu0KrEE0tyX5OQHymeE2ObT3gIXq1SqMyQH5naAcChStrwVroUbFmXAv64TQJ\/2UXPfNVGhZ7Z3cxyUKOaXaYqiBnU2SyG8pIkAYeitfmcOZWdAiPf7+Pg\/pxYyS3EKDEx3qNSclb4GZy9e5s2K+W0jUy8vzdig\/SoUAyPnodltRZHN5H0hAmqf8ot6KOWHtVK4oBe8EuLcoXyrDU3ELXSILtuXfuZwPxWaRcbFhaXl+\/AR28SQ3Fwj8W0anzhIRxSs\/9j\/SCSH2b2Fqqv6ODt29az8jZ77R\/2ORLIfd0GG2d50RhYo5EQXAXdWr+w7vfWMYhlJcWkS0FhNYYsTzwzFNdoQUk8Wzuk+5PMEwPqe+m2ffZW6KXS0h\/PBZZtKyYbFTh\/J3VNKF5OaqVvMMoCnBLKJunXxQbGIv1Dg76W3TReTS0Rhreiv9gIPoT5NDmwXd+E\/j401fTVRqqOnMS5Y2eBVNnTGH2LanRorlzFe28hCazgjFDOYNQflt0CejH0IBPa0OsLAvKjqnYmhanOpz0yPpHAEKiGlpbC0icnUFhuoxAhjHawVqO4N0Yy\/o0SUC6uCt6w86SYZiYpXwXLJl2MJSHmXmYx5XNsBipFdmfBoKFSGEXBjUnG9S631e1B9DzFjy+y7AWNul9zUsI4Bem8YpkpF3A1rRac5UDtuIozQTnyU618UDK75plXwHvVtxYowNa3N1E5W+SCkrzkRafc6kwD0JmnSBZao1nn3bhvGAodvhIU7zWrsgjPYgHBampxJ0eGRUHvoiTUgLkfSSbKVQKR7FTqhUSAaQV4tQGSvIIKrAAeiQFoj2mchLEz7eqQv7aPFnUnHiwROrvBc9I8lnBRh99gYQox4Pw6fZipEV9TTdGyNbHRPPNQzxZDIaCXP1OjPkAKNwta3HEBpdGNtAq0k1c0tSoBXjPJ8O19aLbUnSoSIhSLFDhDv8UPaX2VwqnQklf9SkEvvwBvagfQ9UFTethpJK3K0j5T\/dGsKzkak+beKpJnUbST1RD0afufBDBhXEhPBIphNC1F3KDCOrA6VjSS1aPMCJ9YSO5SV0iEEYrItkp7XPJhi7T3LQv06vJbkMFwESbAJFt38m4AoEq8pZgTUBKw8DCs7jUr1lc4gkI1yE+O0oN3t46qs0Aj8NDCW7aRkO5iaPJ+l78vrwQTumsiUG1j\/T1rPzT1ItZ2JaUGHipUGnWCXv+m6pBHzdCqVfaOtmXw57KlXHw2JXAYGjZHJm3cLnfZwZTIt12d0bae4kOozD+JTgjEOdt4UENuqV10VqSEnfwBVA+lm9oeCAF0QR2mbeCPDcFgBwXP53T3bWF4xxhNX3OqCpjVg+1+trJF2vDrljq6h8oxmyjLihGqAJMgNyR1\/fxu59KMjhhdoXwkBe2nP3gx8C+mdtptOa2jtU5RIE\/5EO1qdm3GO8nSPj2We4g1gqLvvbZAuY\/P1N3K2K6+NZ\/Oz8nY3YxBcj0gWYUC+X9b3NJ50F5xNx2rkW4bNq4rRlXnR2LX4L0iyoJpe5exL3BAHHjD4IjkhvekWu\/uB4\/N12tqKBohDWiUkjCOQmm4V1mszAwm0eb6QAJ6BYp5m8kfxlpwwND9jNhJgo5oFEGSJNx9QOM6A1WNft7quLKBXJtxcgJHeiS88+twXheYdIe1QYOAujoX9UvlAODxFcQOLKb4lVHFRNQPFYmTDyNVQdHQIdc6rAdu7FYbj\/xN6t0JASrfCxYoOKSNcjn0UvRv9S64HVGg7VIl7dfaYToa9O+4YTu+\/Zj5q6WQlPBIRMYLSWhd+VvGPlS3FJaxyDS6E4cq0zh4vMm+6yiOXfhehhe88zPZC02TY6rFmjJUUo+FVGV6TzEK5HQZKX39Sz0W8WEEIjD67HTRSJX0lc5e0lS+PaoUA7wCc1TA7EBy5cVIzvnJW6BhZG9PIvfQBxjVyoOMTiGPa2fDdaWK0OI0keZEybrxMkse7TohwixnyCfeAB+5YTrjfwTaoawqu8JevazdAZXYAJvl3wvEoMGlRIBiM8UnEOaGsRrzvVeDSBbA3fOuKh0+yTDFySEyd+WfB+n7MiCK+8\/fYuzF4tVG3fIT7LwnAqzukzZ1eCGvccaLjs3utmqBHZLZq0OydJPBzD0m\/oT1hWzBitLbUEBmY9cNGy5BjAlOh+zjTvQHEr2VvsAhwwwiieoMvYiiT+w\/F7pA\/75GMY7o0gRgg4hn2SYb4vDGvcGrljK4EbF2w5QHP1JEF6DbVTzLgfDAtO5hTr6AGhM7jbQGfB9vfTGnqPL8VPgs68qNegDE2PwYOR3HKDxIMFf5XnnEnwR0PpzWOcXEyfrt+J0a+u0atYq\/P2qYWoFybh4rUvijCaYkgMrRzhCdA65fddM73p8ow6hkv4ng1di0jfICQC9ssxRSVRJs9qWPeH3f0tzhh6xcjl7k9XdYGpvb1r8EgzOCbYtQ289cy7IywhLMzr7cC7kx6pNMGOI2mH7QyODjJX99T7FV2w2bKWTYNwP99gh1Wf1zOEw4GMX69v1pwo873\/eKUQHYyBVf1xELTlr7E7zIMGPyjfohB3XAAdd0YLz\/5uaThbyqf6iqC7EIy2JIppjV1iqX7oyTWpLd8cUjJSkfaXMddByQouibZTUwWKwuGaCcKZfje1WJI7isMDHlzXXHEVQ6bwrLFM\/zfJ5ohOMZupnj89WawU3GYF4e3HldiefXNWgBVWBvKF1gXhAya6+RDMcUcCGn\/MjO1RKQVmwFmIGqk2mQ4eM7bJChAZE5wVDWdC0K\/rHntQ1Qy3KuOF6JAfTmHEEeTsRmrVU4qLiDpA3onBotKUE\/3glysqTdy+tQMFCp7tSxf7nePcnN2QlfaXD8NXNS53QAr1TXjTxA6mOByrLmpXf3MZFUj30O95mr52NFQGwvQRgWJOM7hRbFoPeqmy1qr618DScKxllo+dTbws7y12gHpacQv6+gJeEy\/8ffLicGE7O34vPCFhl5C5\/74ylj8EyNsN0efQOM4f3e05HlPyPBpAAbWlc3hKmpNFEVL9CZQiYBFfUAlyFK7jJBxKOJS54BEgTr4rZnJPM\/+etmrMrAcjLJejSx2AyPC8QQ9lTZl5XRoQ6f9a44DSyQ\/HU2cjVftGv0fEzGh5uS3rlq+DFTwPwxbrdeaL8lbM7PCjpaW6ZtUbLZPao9U56XGL64wcVbRd5ne6wxQWKuPTUCgNU4wN8e2ewfWcYsNEv7x8reOeAS5ueK\/QLwoPDI9MEAbDazwHkJnmPoe3Qe\/S6e2ecp2cOLdjL\/ULd6bnMdw7d9L5TDvLpcDFF+tiqryeUPgQN+tTYVPFDsS2lpjk\/6Nm\/hX9TnhtvPMvcCVs+APBnGxlvy+DGNRZiDlnkP52dn8sEZHK1ndsQ6ymdpYZi07Z8OoqpsU5rn9nhDwuoE9it4vgKzU3o0mBI98s64URUv92r8VuqoJtVGMQBvOGVtJJCtCjBGvcmA3JPXPbr+d5P1UMyRU8wgfSKOuMiL8ravDfENXsn0lyc9\/a2pWB8qlwPmKEPgkGNjYXMQa9tR4OXOKaorAGzZWQRWJwpxF29jUJD9VexXK8kWNDmnqfjrsaBFDhEnpNfrAeea4WHd4sQDXAiv75RlINodlArk26vkpOUufcnrRdexyVoyxv7NjkYkkrOA6cT5LIbtC2x4yLKLiUYWEYC53gxXv2ikTs5MNh6zxQPaSkTmWQBNMHifXKHCB20VFqjMbyjbWrpEYWMLmWhVlZWTsGW3nQcO2eE\/eO1Sws9kQk+j4jpeUuqfom7v\/CCNEwz637K\/8fpx1u5Ae95Vvc0NGr+rVhhWYS585Ioeh8i\/ju+VeDZ1mLM9qf4WEfcQWeyNky4Sg7EJty1xwBmlFE8yWv\/OCPenWsZkNUeDyuH1yBSNrwkOaRVH3YyD4eXXeQ0L\/tb9RF+6eNB9AZ49L4OCqFDoq3nz\/6Iwwzwp12phKUt3JdA8WvFeBHV\/JAiInjgMwQ+dBIr6DSuxV7rdmdy92ncgpZnZqGS9tx9wc\/ghu93tPVB5M9nWY\/f6LXm9x4CK\/ifNIGScOnl4sagwmny3Akmr8yszXtame\/h1A7iBGYry1dPqpoS\/2Ke4VnisbRbUB+p6TcemTZeea7ot5r6F4orgP4FdaeF+\/1AKk3G2Kq0qQHTS8nbsvdSvEgpVytMo+U8J1DTO+vj\/gbHEFDM8cU177166XNzpnWbn3GYF5ggoEOXHN8aarvJmkFq8o2y2uMtPKmQRq5ObuzTpIXQG0qqcazu0rCVWbK4lClz9ozcLAJ7P1bEt7BbbhAc40JPY66SoLSfwyyjmeciRB1V3rimVnMxB0i02qyvRa9C4Ri4dR4ucJgunQ5b6w4FxRJNZx7O5Z6hpLOVNkGnkn4n5\/YgWIy2n8yBQ0e0j4ZwtX4yZOLG41jlsWz1eFuTJ1fMRL4wKiSWtjkn8edgFjta4LYe\/2VaFIDExqVljzARO2GGQKmWxGvZgVXg9sh+I5XcPJRvit+My\/anBvpNjw7F8ag2fDhumEyHpsbZLlwnCwzQ7yWjQ+WzqGmJizI0K2vrHGxK\/2mp\/7e4BiRPWsYBkARCwT8zhKNQSlwyuxZXLqhvgJJjSm\/SK\/kZrqwI461LFxChry72+jXkwdUtvhuzGsh+ODjWMYazFbUPJ0r+wptzlJuRVwPuuXlLvY9p6dp6ixXHPNJDF6hcrstUThCq7hX66wJqnUoG3u8xhBFbi4NbHKVWyxwbXwLqlhNAHez58YFVXG5CTlp7daozuVnrCloIj+wRjQPimXe\/y7haMEc3UAG48NLYLwo2\/wqdIlLKMZjvXV8n6KmLbircT\/rCzEhcDFn+Vl9h5RBSo5vPpqT53zqvKlzFaoSzKMibivcHR5r6BbSJIjr5lETRPdSGyAEyANXTfR5nBloydyLPxzoMcEyZpqnLQE9h8qPhpOl5wUPei4xO7FEaEuVCrmriBgrZqkqx6Yj2eQaDkibxXTvzvUpIZxot1hKMRtjHwk5e6cbRb\/sADyVy5irb\/r9t3hfyI\/2ee+gcIN5pahK2fj9XzV8Vk2GFqusMGXDZod0bOHDaWQbBMUTYkOuAKdg5r+VV1ZmjuO1hcYb4aNfebUtIuCeBFMDOGE3pebvB1T\/uATPEVolEmiVqKY3IooEhFcz6qy3qMeYZN6hArwwk+64YtTmY8Tt+sp8luejDbUbZjmPT+yO+VA+RpWEUqRdQ9twnKZVkzYjp6ahlh5Q9uEEs\/WLxp55tjx9PZQmaQQ==","iv":"5786a494fa23116bbec0dfe3e07e2ba9","s":"72307d965058e4b7"}