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Does a lack of options mean AR is here to stay?

AR is being touted as a remedy for brands and retailers during the COVID-19 outbreak, but what will it do for Chinese shoppers in a post-pandemic era? Image courtesy of Gucci AR is being touted as a remedy for brands and retailers during the COVID-19 outbreak, but what will it do for Chinese shoppers in a post-pandemic era? Image courtesy of Gucci

 

By Wenzhuo Wu