Disloyal and distracted: How to market to Gen Z
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"ee316625ced1ba04381cbba8337b3787","s":"ad689f52a305ef32"}