Disloyal and distracted: How to market to Gen Z
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"3112c8f3d8d5a18777e407353d34f699","s":"995cdff677f59045"}