Dior taps WeChat’s direct-to-consumer potential in social selling effort
Posted By Jen King On In Apparel and accessories,Featured,Industry sectors,Mobile,News,Retail,Software and technology | No Comments{"ct":"4ih+uYZFEqrlh+w8IzbjL+zZ0eAuVRn1VGPWDWl7HvPIHyEwdzhq7nRJ+YPpclBPnYHa2HVpFphOTdp5vPAZXpql4V+GjhK4UtbgpaLaflknIng+gp+pqc8NcFk\/REfgG9WDuNi5YJWLuGc++Lbd+E5yLpmoIkXBr9DZBllFklUAEZA0RaVSgVoXjzb\/iGorPJdGGXBH8wMTIqFH7NuDpW3\/vbWpyF\/uwLxv7hmW7PMhJ9EG0aH4j7D96Nc2ulGzGEkjq4LWShGW7AOjJqj846CUjxdP0xLboSxlLHDelvdAGdRCCV9pJB1xoFDZ+C02cIhjaLCSv4fpMz4o1\/4znGfZNsByyibADQ\/LDeIQjvyc8cbeBZPuV6Em80wNH3SNu2SGkQWe\/M4prwdZ0woECboInQ8fQPzzpxA+8XVlVIuUenuuxlIw21ri9As2BD5y2XLbvVM3mdiGvcEjy1I3CMfnDK0j2aUOECZQHM91ZZBz9YlqH5IQIAPpbcIrsRUQzpVAzacv4hbRb5u2BVRk1SCpAKZ\/QUHiBwS28P7Ws+NBytnXOAo9\/KpT2BUSpcksrTtQT8ydj4BVZpotwOBZQkktqOtLIwDq0UA8czbe3kBN\/ghNhngVeX8lqpucXpiSxTMPRPWCdRvSj\/BxcTmVn7YUmnVWj+neH1jcCxhD\/OUMz\/HnZIZe6uZ7fWUMyztsCgWYadD2naRZAynPXXeRB8vFTHANHjC3Jp3rEMcCUv0Hl7YQ9NWfKJxPTXH5AF13E9BEJRoEn17rq0bUhodIi4IIeFmFdoZCU2G+2sYOk\/oIV6lyacQPHJYkPbvAl+9lZ6f\/MQMxz6SuY1uhOmwosmY9NPK4JYtDNJyF09\/5qm2bKHcR2Y3hKjeyc+q7e7lkIsQ5TnMjQByXObow+oroIiyHgZZ97meFWHzlczzVoxV5mq340HofBDAPzf0JzqbEWHlmI9YIHqNPYpVwPTxDihqTijisI+DbniqwokconVKVFZGKIGXNyOhYuHppk6Z14UlV7B4W7AOWyU94ej9BT+pvIhHLzhfXDBDv0\/5nPwCg9Jh0Y7wSBKi6XorrlIO+bs0gK6BAKJvluX6Y5U65Q7yFa4Ig8bYRg+mo2YM7cHbsEtrv2ia3z16zBcSCEq9J0jf\/u8aEmM+cG7AZj\/0hpsS17K1TyhQaJzlh5x\/n7YmAU16BIdf4XrY4g1miW\/PUYpNHNJkrWwuUy6toIgP2J3ytP\/G2weiAPIQQB1SKsRYvykuk52yb4r8sA3nq\/eP+0ptZ76klK7HD4Mu2nRfS37Q\/s3SjIvws6NgqSeR8Fma\/yi0fYoHfiS6AoaRkxicywE9ZpX\/chf0jV4RyONSbRQNtDypmt8PTSiihmiVYrcWrGkEinkgCwAyWLXP0u6zC63qH42crknKXUk7dQZ3uoNIRCXcqX+79ZE6CD3A+Qri3P8h6q8kb3VlrR07WbPe1B6gGVzboN1KS\/rG\/v7jf+2Qpj4kTqLrgKLjOI6v6CUu1k\/Gjsyd6O5edjwYWkkpkdFvcI174DJiPglMMX2scs2UbCaIw2BOy2wjwSk52cor0WmCxnkZSC5yymBl8nue8lMI0uHqsvbT8E0uT5fjrMWxRbLWK9q2zpTk53Dyfru+J5\/To2WS++MxnkIpF\/rWl\/v1AnPznFkzsclmBY5zbswFvzt+KStzSPd7fUGfLWDFmAfRKwYrYvrlOQjyHmH0gwsxR\/tzQfW6T1UyQIp3p7g9\/omYzjHmXbtA4kZRdozWyNEJAkLyzDNyJBhvqRkJcJLILvOt1EVWeQ5m4yXgiJJvZtyJjaw80cnZeB4W8pvzY\/msnnn7WOBCZIMKF3zDk81t1rAPvWpAPslhUJ6uDxOvM4otl+Iw6rcWCbPlZHGdXunmfaK60FnHzt3ZLhXyCGrxVLpt4A16SjC53FX\/wztCiG\/7ke\/QqzOl4sDs9oGIqxtoddV6AI2lI2KRN5uedPEkArfROj86jKuRNm4mFyhJeBjkT2axt10xKuNB\/pJpHck3AZtkqbAe1gLTllcCvs7pNO+tN3MNwmWUB9I7HafapPCV6FWVPaHqdA4IkDfKHBlKbhUg5s7tWgPWSwGDnWBz0mR6pPK8J6hrJ8u1K0qH+soc\/wSoJpaXQOoHNa5TgLoWL7pev3KI1VZfrtPxX173pRKimsS6SaW34QuINK6v+E02yXueR2+KYpTZhljSrrmFPw2iUXhZMerv2PMQgSJNofNXN\/ui3TQAX9WOSQWdd1uRWz3lZRllftxQjuu7VcImA++BJgqMpiaG1ZJ2sWxgbsJs3z9cyAss\/GzLYIL8N4EgCBObxru92knDBHl3HB8FZ4FyUEsc3WJUR\/3qYA8wenANWhMVERbzjK2U6FV4eqhrUZTgRzEMJO4zQGt6pMLfRrLO8rqJ0IJuALr1kBJHO+xOHz1bSD9dIHM7v02E6eJZ3ozVwwawUVTuWnASFrhbKxiH1fTjEjCQ9S\/JyrJIRhbwbMYq64R74Z5X6viv+gpyi2Aei4OoGOyR7oLv10pkQSTkGWOs1ByFSe6v\/6UscySsXF5Tieg53xFmYFc29OrDTPeCRLKYceROAuAgob4PcCtMW6nIexV1+u+u52KJOVZQwe9blYVrEtGzNEB8RbERQeK08VWZx8sTi0khfqhrIVifv0abuMUhNZ83eccBKZmyOebMYfXBzAej0yKJHvx5Ubd7at\/6ctGHMwf2FwXsu\/+CsP70cHP1JP7XxwkM+SNOb8biPjlDYEh0HMNKYyrQWihnd3sTmV8H0TBYjY2Knqa+IYUnq5TU2\/s3uEaybURutvjeYIOoifDVeKUDgg9lwhArKzeApAKvV+cjSI3DCJTQ7gssFEikZxQIr3KiM807NiDZn8vah6vezPtx4dadzTCm\/FHoBBxSkT9mEWYZSbVnzxpvkTLWQazL8qhoBfLs9Wzu59hpxRXMWK4cylkfsdAIrYS5YQeItAfyNUdugiukUUoTUrV\/NNwmL3Gi9h2ht0R9tiGU+tl5npTxpAFJ5HAxsv8Dgu67PdqL0fjBvAzqSJOYH\/m\/JFZssS2UJoJRtpzsR8ap5zZjCcQOe6Cs24oxwRYt\/tBIieIrwlkN+\/7cxuaggtlQQ8qCVTlt29ASm5gNNsta6y1VicHUlzdpUFz\/7sNTzlpWVK6+1Xkb3Ri\/CDXrO79kREcvGlEezzh8B6lxDGF15PsLC+4MuwMOU9JeijuXHL33g+qOVXbG\/lUEGPGLTbs+qBtA+u3HW4JGtX37P4Q9I+uD9mTCisVRyenUB2okVfxZpzb25iXf\/vo+Hg9R4Ezm8ZPJxLSHsGlbU8O3aDM7aBN1ZmdqPalFE6Y51Ob2THTLc63LTufhRkC7HaTIFx+l+qWURwd0mmnFV16W7+KOArZiuj8IQQJC+wav5iidSKhDHgQqSDLMBblW0GeYEgC5KNlciC3LNF9v+xm5fLFHvXtFOCegqo0EIvvR08CnAhrQEjXgdgqE4TiZ6qmlCr4eiz30d0NosXvYPuAGYMWVI7YFU2pyyA8I\/ezDehRleeSRcKxfWF5fYmln8reTknuZ96XzZ6xaCc\/6mf2+sg3vmoZgsmP1Y\/CYSY24P+LvnJTkNvMQQfvL5dcyK0y8\/KL85Rw0GWaTQoCPxrjMtqprsXGdfb1D1ZO7VQgczpfYx9zOTHVrXtFGTJxtHYZqCzSQZurz9ILVEYoxIDGoK+4sPnhr5D+igsuLFHLL8rMdlsc+L60V4YPxGhEpweIFpWAJDNLtT+VNb6akYgSLgcIii2iW1h4G+ZI0JjJWGJwfuM4AJtb0ZMwMcWktjWGfrrv889mTCr+5ibFIzrw+KcCVlXFVgZidKKrUJM2vJJOuzPd8UuOOz4\/TqF\/86lr9997nrokfkyFWYabS0HdrEaKlLo1Hykl\/Dq5MPU7NRBf5iaYgCQw1+7ep+CGdjCjnDNndY0Zqg5bG4e8LNvqMCkKGQ9SifV3u3RX1P0u\/Ov9PZNpxD2MsvplhLyG1+7LGL7QvBq5TdahxU\/rEkyBva+H31D6xaL9BvJNSGaP9QHz+Z+UsnBnAJ6Ho7qqWLoTZGdcTOEB9Yx4EQ5AAcZBph+Tm2vBnt6hrLccl3XbiirqU9CxazC5vjZX5pzsyT+N0PIGj42P3WLO23MqfiL\/wrTPc8wJXtqkf820VomoC9i2m0zfSf1tqiHCcBVcCrBYYVb5PD2a5QqoaGe7+xE0Eoshb1z6iIVhCx+97HtWMEBFatZ0RbSHm6OTqMSopv4DZ0tGkf\/4eZFXtQDRG\/ev2d0zm\/kQ06OFUSLK+8h7RqxVfjAFsVw0ALlo+rkRVRu+U8ZVoST6VvMsKbD11aH50T5Cj7L4O5dZyGxKFAcZ4DOySWhFEHv6h5QypGVx7+Fc9PJYDAPRfZnUYok8I1ogIk2IkUcq8\/3WXRRP3fFMjenD6U6\/xDMIK\/PyiL4DFzId4r5hRfK09bl5hoTCtyH\/4WIdrWagQm4pWpEQ9EH5Uvp2hfSsha7ApL+k+xSOUAWeQWj18Os+K8KarzOqwu7y\/msVQ1SEaX2cLJ3OGviU3hlolH\/jZOewTVs\/W0G9XMudMqM8wapy+9pPLHH3b1SaAzIAAgmZMXmf+xNFZ3TyEGTYtsnom6FRnOTNS1Vj9aS32DMPLUjCjCnpVGnXkj4Zls\/Ps7kpgJIHqeCaXVvrovVdnyGYqAqvzH92BjUR\/uNwEKkxr3khQqK94WTX2o+OYVL9G+\/JiHauTc6qnkcB+tGLSJwVNi4ieAuhI9gi099I7Nr3+A\/BCZjjFl78pwQDNQdngOHpGZMFDfB1K8snjxtwgksCicHLHfDr9ssGXKZtmItpQ1aHDBkQV4TOn+3IqY2kUwv7guFzgWl0UUzbCJUDSME9hP76aAFAV5nB3fIuPX2cTEiExESjS+cW9roXQm32JL8Gx6KGECh4zOfmW24aMbCZAu9T7zEPkQKyVgW7yy1p2PsGUCaAiXM3KqKzNutrRcv4n04KPQU0S54Qct2ZY014\/4EaGqP66F0C+ZOWg0Yz81voW7PUjJf3qOFqgS8ZmugWzcqB22roH7fuPCAZt9wxdER16opB3oxTztXxBLtIJh2HtJsAjCEKp2YwPw0ucehtbfX9AFk7zy\/NHb90+F4N4mbq7JnN8XIU67N6ES9KMIUwm5n6DVEvMGBtH5YMIf2q+6WDlv8RNYQLEf50Nqn1eAh+JyUs+dxGosefJT6p1Rd3dVtC\/eV38+ovERtu+AfZ8PS79q0cJCRSllbvRzlVzD7pNYQowxJtFKOeVQ7vIT3Wjvrjw48UUJZKlSPQaYfNDa60mBfivyFM4LM71yLNvFEPy8YfoHwJroJKP8JfztBNC4POX4B5fIgdTufItPEZ4jgNrBhFAEXIb84CiwVnuAc9AtnvQPhXvfIwyG6rgwZPx+QzrS41jNNtXFQ+q6KwiGLIYXTdNNDf9hw1ljJ9xpWLlOpF1R5ToyR7k2xNsPYqkdSOuSQuQ1chWCHzmafh8moKZSHzOfKoQqFro92grFWb5l3ciWiJLEnQm3lALWubDirp+s7kzJSlvmQvbw5CoRtkBqla2U7\/cDSxK4Cl02VJF3Cw7QB7so3es83cIpY+ta0UvmWV94aPA6CwHplsDrh57zkpKgphS4bMFTxY1z2n0PRzM5mQFe6mJnKk6wLFUKBZAg5XvNuXpcPAvol\/ORjt5f4VYClBsK8XRrjCsOx7cOQLKIqTji3ONyxNB8vhQEfxEhVApNHR39AtSyeVkaIrQERY5LpnU2PK9vVaroReAYUHWms3LmBZw6L4\/g\/sEjiGLP33HTWtA7GqdwXhnIwlqv2BeyZjtEXO1D+xUEt31MjTLhKN86Gl7A6BRG7x56V28A4DzIsd5XQ1DySnSiRUft6EGBr5JQ0aHV+ajttXaq5KG8GJWcdFpT6AfOfL1HimZMeni3xmqloCs4LHkJ0GOQsuYsx7EJheZtuVuTL+R16t2xk5tm+BM0qC02w+epGaOCINR6GxbDDNV3LIG5Lk9lLhg4mA5LL3uon5c7EASxk3v98xncuyQlfHol3sGDOdpBQ39yVy54\/Rn7c4P6VH5lM0z7xsGjFVhxvwIfFHrGpDZ6Vt5yEM0\/isYle0HtV+8UwO9SRkvdQcAfL8Fo6qpuA\/gApv34QoRGOgHmqK77cGFdMEo67NvAdgEb59aFoTMveW\/RTcESlUDtZfhef6UuDzw7syWS7CoT8hvYxmv7EmmO+C0AHseF7DKvEnAI8O+pdwCoXYyl\/Z94vkkcYi4ihiuMfD+lxp1vYIpgxEv3oQW6Ru+Nrrl5yPxxXQlCLLhYfG\/jtvFwlhd7Y+zo2YrZ16t1rUFfLyq6mB39\/VRyHlTbzPv5cuWF3ud9AqkOceXZyIkJDnZaef0JuNOHTyolDj7Cx0rZ\/YsgtM\/h25YqTynGFiKj6sWgOeYszg5h0AA1kUd3GI\/q6aVv2JFVdHxBeLjDllltpdC7tR+GIxH7lEHYipUAUpeoHbXWDWOTNSwxy3ZsmdGLnXLk\/SqqKilxzo6NTf2wyW\/HDkdGCDmceMjWnuU6D2nignhfbkvSTLl7NzrszPyQtFACh\/EaWjNsNBe1Nm9RCYi8S9Ged4Qq\/VwNRAGwW6JXSyiV9ugskJ0ZBuSqEAZKK+UIBw39Q5SUXCundCecZPymHIncnDHm6CFaK456pnkSRFv8ItH59hydVDUUMz5SslAlYL0vOROpNXHVm7f58BvUHltkYFw2J4DAAoB1ksFCfdlmlycdvc3rQxmHRy1PiDMnw021OksimH\/LKqM9YmTt3xYL8VtNX2SsBrFS+YvTGQNITubQ5DeK3AZZSl6dmwQ\/dUUeyataflwHbljw6UYWG+0iuV9\/OgR+mVpAeCST8+TicVWvZTZtkSv5J1dcmqYTnbUfKER+0J6N8MJ1+pvj7PlE95fPZiiPxHOydsIJoII\/72UTZ4iZtKYjpOofvX2E35gLXKRhgVJKC6Heh1p+LibbQbk8oBI6SLb8B6cN5jNonetzF0t4VsnemDurq0EWlGXtNNSsy+GUe1GHQslexl4SxBwd\/lcvqvyQ4NQSY2kmdkzbWtCdIjkzATOkCOmaELLRp\/gdKefcOjoW6lTpJGqndlIH8\/zxHLQQJI+ZulH8K69JLPkLOhOAyzex057gDkGTM9+tyLjojgzuA+KXJ9tE\/V5s8L2pbe6n6on+qaXcBfXsvzFolob89efsfSjOwazPvopS5a\/5teO+cBaHcUuRmYGyP38LeU76jPle5cb2qBe83Oi\/8aBV0STEFLznUwjaFIFfBmHEi3QcTCuDDNJy6umza0Jm75Lag+xJ7LId4M1yGDod1l\/Tihe4sv98gPHWGAnIFNK50ibajxPljAWVjFd+4mhVSOHMMtWWK1VIb51gGmsZ+6krXN6oMoTbQKtGN8\/KW3hDw4iZaF25lG61oR\/djh+EDafqwsDLrVQ5AeIQW86KsDeL77uMyAb2xKTetvWkmWyf+xr8Odl3HKw0GRGIM74AFdFACWAUlupqQfI2ncbHs1nwY+FTPWHEsO2EVEtucz6rpW1J7q\/IrWmXTtV\/mQm2IrGIF0ZMp17Bm4FZxvCikauoVFi7Gw3wtQTtO4BjqRhcsuEJjNvxvwv\/mcnAjLeeOLtSzRo+HwezoAuJzFEcBRsIZWFOMLyFBvkT7ezkT6OdyH4EFdjNF+g7urrkJYZ3KWp+hPjo0sKlHNJJuLKJaUh50IQp+oQPRraUOSqnoAlnyNL84cqSIaYTd5bA4elg4CuFz2TjzeNbLIgKtQDzq6qDWJyC\/8XhVOTR+mMN8j+ANPfL3tk3ErsIrytjSYcnPZpyOjVBenPFmrAMfzZpVoZ56FjU26RCw7Xah9wy6G2hLm77Y3oQd6Bz5RwgEVPuMwtdOxTkAE4HEUaoBNI3\/YPf0239mzAMXTcCNwIJZef82VoAnV7vVR5qAjY9+OyvvfNMDxH53ms3M69QVThcatGIhzw5o0zNjcNp2l7RXLZ1c+op29Z+x+YWT6mDV53EVLIupBZyhWFXHflhDQ0sykilQQJ45q5WXsv577m16x\/yq95GBcj+kmAyvsWktar4iJlIJQXUfeUaJH9Kxcr3S06Ffm7qDLCmFS\/UfifhDtrXgjrqdSaNZGzRFVS6fY7hyyfbJ1dpwy6DFp3UHFF6n4BlrB3MlSJKB+unTcXIGKYNndkNQ9P3k2Qm8Wp0JbZq4P8094fnZtDRLANxNaiVLwaSv4+31IHjO1frOQ3bSTLyy0h3fNbJyyFaDei9DN7lkwhXEabk8aX4ROB70\/1yA2J+5bWgHtyjv\/rX0TSvb\/Bzayy0s9ubJF3CQcaDshfT9v9ZKSaVOScu6+iDxCHP+on3rpz8Mjg\/0MnAIqMLQ3hn\/0lNSiL\/JKRM7EzvLnwXSON\/gdtO5ONKuYvEPDZU4bhY4iQgWEBezf+YSYqWHc0AVCVFUbMdNB9PSm2m+7v9vQJ8q2IISsq1Vu1VqDCdX7JMTtAjhoFrSgGuc0K1Eh63Gw6BcminNCbP6Z5F2\/het4uaT\/J\/abWpVdxXHByVOGrThOtZhE+7W5FeN5UNbZQbid3rWKoEj0wWZS8E1L205xinoeky4sKAxo2B\/2bGHD3in4WSUElld6iyGop06v6VieRAbtlsPSNxdl2mEL0tiyg55CzDeUmi+tdKCQ62luxks5v8ZxXeD8tmH\/feOEqYuOg+z6tYmRyUVEcqT5RseHyRMGEne0yB2Q5W\/VRzKBjcIzgbpiAMCGypChp7Ow\/eehrNEsm9x9Co8XhfkoVQgG8bnvAdwyR2RFh7SQUgCJqys5yZquuOOrlUWIyaz51Nr19aQ+E3DpFzqxHcZy8nP5r71OgXzvReCJRItmAv2LA2eRVktpBnRv6jj0vTTOnmy3vLVYIyKJwGytJZbpoG4CQqzsdsOIV2uQUPXTF1tLHfKYIh7lhXKWI+CiEwkXFlSHGT3MjKzVhLm5PeR3+Rt5VtmUmQhga4S18mWo6irT3Dn5mAtK2BA25MEVgpsARthP5\/CBHMeZ6C\/z0yEyEijzkmtGoCxwSmZAmfetvakCGR6Y0OnMfDuIcm59JWAv8HUmxLrY6emexm12wiuyMh0zkPFYxj6p4H\/bkScs6zFL0ffd54yfzOCkO6POK4unUMcMCP5j2oW9fQhCx2xiEGcIv04XbcEnUy2J9okW5id8hMBQz0hvjVgIQJ+DZmgM\/CD8fU8jqzR\/cZmU\/TiGk9gfpqnjo6Di7PNDFUxZiKxtc3oGSqHrLp1usIn+e76pvVOLjXgiLSOGwGmI2+b2vgV1EYs6WnXjWPptcNDfVEVwvIjou9NpdF6PR25OEsKTMdWYX7o\/t\/qNabIa\/tR6x4gNKcRE8Uu2Osp1p3jkJdVAXCUGOZ2p0p3j0cSztTKPMh1MkXhLv8kxv4V7BHr3lZO3gHESPuzohDpIboFrV8Pmwxtv2JqC\/KB9H2IH0XYvRDkhor3PZjx3y8ucay9RBvsci7nYzauGb+Kwgk9kE63cjLTOka6o\/oR5Zf+wAnKAP1OtNBp53slNFxrYITgzozsGD3udtZboSDWVfIijg5hUF3uOfUiPK6UKJs5vxHJqjN+jiGgywKxntnPmxwTIqs1im\/uIeqsmF6sw3XH7e2U5OauQyThIkMsVQs9x\/ratdKFme7xP4ANa5OMdF5Qj8VlUkpx21uON+NQdomyjyt5reXdgl7EQnDRkWYn5Gv879HgvM2at2li99ueLiTjlYIWt1zpta1BFb32os49JW3yhONaLxtxW5I6ugPo4vXKI6i0KPEGPM+96BCExP3twqUiRlhwiQPmaeqVeuzeNMLOfru3uyKduD9qoPK0bGTFoF9NRtS6WetJUOWKniINZARPhR2sqhpvCy8uPvi\/BWHtQoqDy51Fyt+AhS3fQ==","iv":"0689e337f81cf022ff5850bc0acc08fd","s":"efde80020e9e12c8"}