- Luxury Daily - https://www.luxurydaily.com -

DFS launches localized social commerce via WeChat

Posted By Staff reports On In Commerce,Industry sectors,News,Retail,Travel and hospitality | No Comments
Sample of DFS' WeChat mini program. Image credit: DFS

 

By Staff reports

Exclusive to San Francisco International Airport, LVMH-owned travel retailer DFS Group has launched a mini purchasing program powered by Chinese messaging application WeChat.