LVMH, Prada Group and Richemont aim to bring more product traceability to luxury consumers. Image credit: Prada Group
Luxury Daily’s live news for April 20:
LVMH, Prada Group and Richemont partner on blockchain consortium
Luxury leaders LVMH, Prada Group and Richemont have joined forces on a program promoting the use of a single global blockchain solution open to all luxury brands.
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Facebook introduces new social audio features
Social tech giant Facebook has announced it is building audio features which will allow users to engage in real-time conversations.
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The Macallan sponsors Guggenheim initiative
Scottish whisky maker The Macallan is supporting arts and culture by sponsoring The Solomon R. Guggenheim Museum’s Saturday on the House initiative.
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Julia Roberts embodies joy in Chopard’s Happy Diamonds campaign
Swiss jeweler Chopard is calling on one of the most beloved actors of all time to help convey diamond-induced joy in its latest campaign.
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Natural Diamond Council announces new member
The Natural Diamond Council (NDC) announced on Monday that Arctic Canadian Diamond Company has joined the council, effective immediately.
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NetJets shares global sustainability progress
Private aviation firm NetJets released its first biannual update following the launch of its expanded Global Sustainability Program in October 2020.
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What luxury needs to know about cannabis
As consumer attitudes and legalization efforts continue to shift in favor of the recreational and medicinal use of marijuana throughout the United States, more brands are cropping up to offer luxury cannabis experiences.
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