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Day’s wrap: Forrester’s 2020 marketing trends, Twitter, Ssense and LVMH

Versace Black Barocco Medusa Dog T-Shirt on Ssense.com, $195. Image credit: Ssense Versace Black Barocco Medusa Dog T-Shirt on Ssense.com, $195. Image credit: Ssense

 

Luxury Daily's live news from Dec. 6:

Forrester Research: 2020 marketing trends
The CMO must establish control that extends beyond marketing, because you simply cannot build, express, sell, communicate, connect or service today’s brands without continuity in the budget or authority.