Cross-platform storyworlding strategy can extend consumer retention
Posted By Jen King On In Apparel and accessories,Automotive,Featured,Industry sectors,Marketing,Multichannel,News | No Comments{"ct":"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","iv":"bf542eaab9d783a345c55ac1bed3d2d1","s":"4e28d4e934e5a2b5"}