The Dior Virtual Store. Image credit: Dior
Could virtual reality be the key to saving luxury?
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Retail,Software and technology | No 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","iv":"42736081117d7cc626043d409b00adee","s":"c5c64d4dec9d6753"}