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Coty, Gucci mark industry first with 100pc carbon-captured alcohol perfume release

The drop is a first for both the company and the global market. Image credit: Coty The dropĀ marks a first for both the company and the global fragrance market. Image credit: Coty

 

U.S. beauty group Coty has become the first company to come out with a globally-distributed fragrance made from 100 percent recycled carbon emissions.