Chasing status: Keeping up with the changing definition of premium
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"31d00de0f8b6a7e7ecda92e2aa76dfdc","s":"7804706672336c9a"}