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Chanel spotlights watchmaking with new short film

Called “I Am the Chanel Watch Manufacture,” the film and its corresponding campaign place a spotlight on the meticulous attention to detail present in the maison’s timepieces. Image credit: Chanel Called “I Am the Chanel Watch Manufacture,” a film and its corresponding campaign spotlight the attention to detail present in the maison’s timepieces. Image credit: Chanel

 

French fashion house Chanel is emphasizing its horological efforts in its latest campaign.