Chanel, BMW excel in global branding, local customization: study
Posted By Rachel Lamb On In Apparel and accessories,Automotive,Consumer packaged goods,Featured,Industry sectors,Jewelry,News,Research | No Comments{"ct":"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","iv":"b0aa93f3eb13dca78638735d7583a42a","s":"626c0f9e7026668f"}