Carolina Herrera makes gamification push with interactive fragrance campaign
Posted By Sarah Ramirez On In Advertising,Apparel and accessories,Featured,Fragrance and personal care,Industry sectors,Mobile,Multichannel,News | No Comments{"ct":"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","iv":"aeef23a25c08ee2db80e5e1ac3fa3510","s":"e07d1e4497047ef8"}