- Luxury Daily -
https://www.luxurydaily.com
-
Careful what data you ask for
Posted By
a Luxury Daily columnist
On
March 16, 2017 @ 2:00 am
In Columns,Featured,Opinion |
No Comments
Max Thorpe is marketing manager at mCordis and The Connected Marketer Institute
By
Max Thorpe
{"ct":"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","iv":"dcd89ca77ee955890e72fd5bccb663a6","s":"57a9f6802158cfe0"}