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Building mobile audience segments via precise location data
Posted By
a Luxury Daily columnist
On
February 6, 2017 @ 2:00 am
In Columns,Featured,Opinion |
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Brian Handly is cofounder/CEO of Reveal Mobile
By
Brian Handly
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","iv":"af0112e613f7c76b597ea7effb279c87","s":"da4538c3689beb3b"}