Miley Cyrus with Marc Jacobs
Today in luxury marketing:
A shrinking market: Is this Brazil’s "new normal?"
Until two months ago, Brazilian shoppers at the Prada store on Rodeo Drive in Beverly Hills could be attended to by a native speaker of their language. Since then, that salesperson has moved on and Prada has felt no need to search for a new Portuguese-speaking staff member for their California store, per Business of Fashion.