Brands recalibrate focus in Japan to appeal to younger consumers
Posted ByNancy BuckleyOn In Advertising,Apparel and accessories,Featured,Industry sectors,News | No 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","iv":"a84cb3b7f078cec2083473f0a9684c93","s":"4b10af0abd454793"}