Brands recalibrate focus in Japan to appeal to younger consumers
Posted By Nancy Buckley On In Advertising,Apparel and accessories,Featured,Industry sectors,News | No 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","iv":"6619ef0ac69f21c128a7ad2d8773ae2d","s":"e11b867c526f38c0"}