Brands must learn what makes consumers human: Resonate
Posted By Nora Howe On In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"TFpo8Byd9YaWwLRmmzNhu3kJmkGRevNmRKhcJqvFvyWupLJZ0V6b0KbdxAr3ViHqusg0rjh87+3d0t3d\/3crhURUjgFoXhLgtxWqGJqh5Z5EncZB12UChjoH3J5RmaOL0o9Ba\/RbNalh23PiUZeNTqMVKAuFcY+HLyhjB+IcPNGqzwkyKGxgi1b64V\/ouRDwDaxuSVf8MbasT40lLni7FLmDMW6qwHqG052idqHI97P60CksGF8iZ0SVX\/xYQwMR4\/GkjKE+08HynZroilv7y2Ut77dSgATD5wtLEfeHJTQIuLlr6R0nlv8EJzcNAIZlJ+1Lb+B4QvsF5LP0AjdWwPc4FvRkNJG\/RjAwlD2CHYYnwJfbqQE\/KajdvVvCqQV1l6Lo7wVt8CW2JpGcOG8GvU15y5ibT2gHcmVkxLCsOQpKDMsB9tglCKQ+FMc4YKKQvebut\/3BblvWoP2zyOR\/bwmXgUzNW080RvUfsf677i\/fmeIw8tYJX6\/fV\/HRMYf6nC20T5fUw0oea5YXe6zfNzccXTH4mZuSDAZX53rG6t5kCrxwH3uA+m1B8LIsCAT91b5OBOl+0S9Rhzau5QfnJBE+WfY3+5D56aiZQlC4oYnwHEI\/\/S\/6Bjj18nkQ2vRRPoMSH6z4AFOviFnufGPdtohpDUFgI914RYos9ziA0vASQwJlgo91C\/MmSsX2LJFt9tPpT8+gUfdPcV9nWa5cgeYPBHs5xnfKEhuTzpXUwJuDUwF5\/uoXAkSGEZ8kDYYpthxBWltnCZ5YkWBlt0xp09AbJTJKaACLVFYhNXSX7AHRHR1ctSw3rTMX8UAeqnhV99LzdMuVkfkhfxZDB5m6OloeCB9KrOVa5mPyt2su8YXAt4eHcwMeYWtJgGTqsvt0cewJN\/UzBBaBirrHo2HbEp3mhod7CtyBTIsBah7uFbR0eUEPpd8xACjK0DRY7pEkuSRX89lB80kQcfmLY39YefYH8OloJMnSCtaWc0UiC2OcP8a0aC2TMdG9MxtuKxNlW3MaUB60qVC3lgrYynNCYt5xBKAEz1SDO2jLYFqMvfUs7VEPJvUknqNAo0cGmc9cg1sAQN8wAzJqscn2mSCO10cuM\/xtdlWQrW2TyIE5BWWu7oOOw8x6VGNs5tz4QcL\/3g9hkn2l9aNp+K8k8mNvyzUR+liQOubnxtmwPoS\/bpeNOuiRX87M4rkby9c4m0slAWZoyh82fTsuVgclzlsm4FCzB+3\/mvTksHcUjmwGWYNAJ+Dme7TyDk1jJyEDMNbr2rK\/\/wfOlSlSBME+EBw8D\/HW\/PnOlde7Pu5k3TfyB8Fhc62Ycy4iT7ijlCSoR3SZpuf\/Q3cJaIOfYU1CS4sCYT3FO9LSWTIThQ0\/7f+fHJDEWNMyfwH1ZdTesQrf58ZAA7nVuszyxvE8QuephfE85icWkBVgVtcTCFIAmosP86JzTAxP5hTu8kClnxIB6Y\/fcuBJ2KFhdPh3ERKyF0Bqf2XjYuKIe6kpAjPGC612W3bx0SWo0DrUyy0XMGfqcLwEuTF1nhPD6X1QfLqoribTxlW2bRn2PB+nH+2qmuJIb5heRWc0RPumKkXKkr67WaTps7SKQdQZTQKYJADIClATeQhRztoEcPGbNecj4Zsot1C9Otmg1IILA86LkKGHfk\/qL9rGUDq7MBUkXaebUhQnUMDShOQgr7rAefK8tSKiAKkwunPDcbsHbfszID7GiZcHVwuKWOFA2FsURmu5QySoQi4TMGXswexrZ3luqblkScHinxss\/iJlhRfEkjJZR74wIHffp0aOcrOofzsG\/mZLmHgEBMkmtELZGRG68ThlIPXLuOxnoKu4TIc25oy4fHUGafNYNKvFbmMtpQyzA4\/Atn94jnTTpDgsQ2hL2hf6kwBVW0TzjmfhKJMBoIFaX3FDqebTJprObM\/m896UDKosptdckj2WUCIm1ccyhF0LtIOI5luJ3vMNa6xqcVVC1jMOZRNNi3qE+STQg1BiyTRnz10Rq1\/w07L6F2w6FeLX3BSlcMqZHoaZeATA+\/nyry9rXDbEv\/UweGxXt2woJrTNP0lcLkrg5uILI39XoqZrG6jGRWL96mh99YHLuC6tvVsDdO09qcIkF30iJa1sEa5Cvc59zRDeUhAPTvXxQXsgrxTwhjXzwsEcQyShkBG2ktliyYVhMnyU5jlZuGSxsejrXUBUw2cc9dP0YGz44a0oDDlkOzo0CDCYjsK+OB4mEt8AWITHvCK9OSK3elKvgUUFtRUxg\/eMFNSzHmYTexDTsvZ\/jU2QB1s83k7C1Sk\/jjputajQ8wTHlVqyOEb7LEqXUV9edsgCPXp6yEgXuLin9DUL\/FO7wC+oo5+G3iTVnpfCN2BMLWfo2wJPws4E5uvMHBhjK+Mzso7EPfhtsUs4Tjw1TNZGJy5LVoD5OnclLRHH3zL7uwmyzRwyVBaVwFiM7wcjNDGHlakGUXyGCluotTZg1ACgUdIuX6\/3Qj1znpMHis6FH6ETZ1LdozjpJFAcEkg9ASuteKjXl6JUziZSPBCyax6g1pqTqkcXSc6+fcrXC6NJDplO8VIRALAL3dOrMXtjnMv7EyvbSuAdx7O9LxyLnZGuhWT8ioQqICG85NS\/9ePhaKmds+RLWERtlZJSlejH9VzvZuiMOp3XDu5Av\/S5Rpj7MZx5vm5t7IAcAf5vOT0+j81p6emgMFjj0CLg5Fwe3JIBPXUJwNCaeBZY6i6eSgWXZxpsu8jKL9HdjI0DbSlKRJd1be5QSNrYo92qFPzBV2FnS11MtAZofYURKaaN3+mJGZ2AjouxfTB8kXvb9464CSJi7NCfdgBjZlqriSWQyq7O4ehUS06lG3LmA31Nnse4yslW6+1g7AAQrwR9ISqGGtT5DQolA9wb7MLTe\/L1Yo\/SgYzaAJfdRU1wTxTRoMONlNEk3mkD7YTxWJsxTHHf+LqB7NPhUrkDRxIgdyIUXjH2Z2dX+rhs+0lEjU+icf4kuRTqmVl2OmIt11pAQb974t4mMcrMARAm1fq2Ad\/\/U+wMZsdnMaK5\/9zBb4em4frLxCrHaDASSREImgPAr9RmQlscKpUVhVBmDXb1bElvAFKbOGz7WSFQGQLH0wyyLOjtIbAF0TGJ4qzlbQYDGYlf3icV1iiyRLwHw70YUfP5gbT66IG+lFHD5jQ65kPn+hLG\/6ddPbMldBM8hoxaPB1j9otI2+gwEOGehevceYExtTYYBhwIcKvIFUI3H+\/JuvTOzCKCEiYdOG92poRycAz4oUgb8aNhwqvblpXhKEMQVoxzPaoCLmG+sdLn96CYg46gZUbGbRdOGIu9klxib\/4A03YLPUTX2jW6Emt+fdBSKwcCuMLsTP0bCzakHPXB+D+hkqi5qsuMhPV7iweUkZMpX0Bu83+S3ip+R8Pudkr+5mXNA\/L1dJtIf6nWcjqDmXX5pfMxBU49V10tBbdyCKt7AHt3BF6lJE9Igvw4iJGWIx0qAy3SWKMqK8DsF84C7JSaVNWx02M+dZLS8oVeqFsAb+Vt63wQPs6MqkBV\/C1LXIFE0Uljggx00C\/EinC+WdVOLKRAeJfhY21AeXQXJdynRdv1sdq1I2fHokb+miEB3Dl0CMEnvUoVM+DOBu0CiO5qto+8vmN+IX2R9PUKO57s+FwEzY0thF8OuDi07puESKUy6ANnHVrVMIY6NauOhW5yJND4zuQI6TwnMBPNkMIQui8qTS9I64O2FZGDq4QterWH\/WOrJ4XTa+S0oHARPLvnnEMLMEjouKvTVKmz4HJrbItCTxq6aWcDyLwjQR+EK9ja5Pl2+fOwgWM6mqC4Koo9PjgdQ39ICI7dbImiJ\/JdoKX5nDTg4+lnq5o25Zc7i80xVwmTtGTt5p261LDhJOXpmAGZK0Ucz\/6HwcpxG\/f5Fb8GlEtuhkb37qsvTdWRx2YQIZDSr+5ud00jkrcC8A3b6on0baFGerHV5iEp0cca12me6PhKsD3C0wxamjqphWvMQyjucplBzvYUZ2h06VaqknYdF6IidVDo05ZEJLo270+SQZ2QeNAUeVUoS6S6neUL5WBVkVZKW0mzg5MZeAhOvqkizrpxPQWmmOF7Mb9GuLdvA1d6y1+6i3FmFkk\/m5TAsrU\/AXrcQWaVXKSkutDZgxfUELGM06yRUM6bRNE5vZnsdy1M6u23Oe1SElAgH4FmI8yUWyY6Hd\/44AV\/sJvgZJhS+yNeqSVsaWjyOw+btySDJD9a+MV2Qzul\/UEn3mtBMb0LBiFnI8EtskMYP\/tgnvgXKMubp7hUCSEdC5k4BR7OZW9FtZVWYFJQ0t3iNo5qQbJ0YU3zbvHaWymIvVNbw8JiuoaBv0plHDT0Kp3V+VQ2HmOU8mbKy62oyr5fkZwK7K09WziGhCrnbAaYvU9wWX3vxrBAsUcEPzO3o8RK\/tPUzp4kcJzWU\/yuesdE2RA3EHU3h2+mG6RnGosT0oy081rs9I\/8FpcK\/H941E2BptPLF8pUA2UJ5eh6QwjGDfKn1fzvzyge0uZPLuLUhEaVzpXNGeIYtmWcO+EZXkOF\/uxc03db2N5yDMmser9BM1xSZtD\/F1Pu0b3Xcwh1F2tK7TlGPRnfDXqE7ARLSE\/dSwYXrC4qkqCdHpehQ\/m028fwEVYYFxFdawfE0ARajf1XvoZQ230djbQ2JXR9V4AW1r92SQXHznLTsh41X1tKiGgixdOONO9+pNS2wwNUKxA4gqFSc2eqLtNzy52lLmJ9aKzBEiJteZICWvqVR4X+3H6ycpKmeNCtAVbDYd8dz1PkJ\/AmxNJcMCLwr949AovvN8M9HEb4iZ9Ct6t4DMm+bkimsp6xfYIUhODkP909Cpcdkn\/zdQDZ2mGYFZZtj1EtLg8cUR7nLwXVuTl29ubMAAZ8LpYre6OkUybpjWhGCVUc6qa9gbNdYu45kJi0CVerZUROU2XY6CT585RyJDgJq2Yh4z+hzY6oYwQWRA\/e+rb5EjyD62dFHtoKYnyQi2w\/71IpoVvcxyxhqlo0xTbZNlAbgqEXo4xv6XVsDK93K1E0FI9Cr8JocIQ+kWn5UFgq0Uso2H0K7GU2fu1Tn944lGN\/jAVgPYV7cWwrauWk5FRN0CLRQCiHEZCxDiO1C8NtQ\/Uz4KRPedtDSgc2y0fkwVDCo+cVIuImg+8f9Fm677Lotf+\/\/yzQ+VocCNxLdTfYyqYvVJjSd\/WUwTxliD+0lw9Dmhpz0W+0t92Y7lrF+EPzWT2Jsd8rEZvadGy+\/OM+QIotIqp3yzmK4WLpWQq2IjAMZDzEEgurXCBcrK1wZMLOoUn5r7gp6THKR\/rgK2x9wHo4pN3pqBE8eITz53npsMQ7wqmJDiEaIXF5FZemvaPcDSQRwaZS+D02ofRDVLGllFSiKbnNKfZaSlg+tiZEJoJb79jh6Ij30Pm+9xj4UEiRRF9jvBN\/W5rerfLvexN7FzFTdavF+pPQMfup432+X5S8croRMH+286nT6y4HTo3HAi\/F55CK+Eus\/tAnLJh712Jk3waRdPPWDTP2JmE8ps3n74CRopaTuNLd07C4OueW7\/9GUbYjNag+d7LUIEaDtM+SvdZM1Kj2tc5ibykMzETJpLOZJWv1P7OPL0TVpcR9OVU9ViDReQJSlnXGc4O9pDkIqNutf8dqoHmwsoWphGhQ40wiU95qW938HKBPTI+p4ra0UiYwmYP\/xOh8iKTAvrf0eo3SvvHwsPC9pZ5g4WamPtlaIQ9i976jSs3wYABd0ms7sB3XxW5nZZB5ar+pTIQ9Jthw4qh2BP0r8tEzJ7oYEVIdt67oCgmLYOiW19n2lHDHYspa3kmm7Xevw498xvesnD2dGEfT5mWmEiZaQZpcHuXh94Br3UBw1kd6uawMitGB97nSHeAQ7xtFPqq+GbFjjupPJ50+BPP3y1JAjcYeVStEXOpdQaXN7fWXqfOpcW4WLWDSU4ATTtKtQUIimPvII1qJyUxkpeOhnpMv\/CtjU9kDq3qZzYJlVWjCbesqAhm4qA8TB\/Oc6XigsuI8Mqvgcjh8bVZwCEv2iWheYMXzlSucBnACHxS8RxrMLsKunsAnxft6aUoWWspA4TmPW722svF9vBwIbEH9YN9M7wSsl9ekPuDBQ+K2m3qXOz70fe2\/5YjzXaeXdip7EZJFYVuwZ8Cp7AEitFxawR8hisPMqsi+zVnpdY4l+Xq3hoZdlL1Jzf0L5qxEgKjRCYjEE16f3mKak6dOzXMENU7bp9aV736Q5mpTP1tmRVoWwSg+KyzBdXIiw\/5WigJ8ZbOFM8l+NUugvytM7QVGNUOC54giRZdHl2zEkPYQuFcqBlZD7TMK\/20Hx7aOfpYccXCTFCONS4gqaIf9QLPIHGi65xlnFuSHcPZ77JRW6AIkdH1F6nWV9Tu2f8x9W\/FOKfTOTh3LmOl4zqLEEMuq+UEldV3rL2pyQ7lfWxesb0G982WZQ\/neIdch3qHjDhYYntDWMP68pc7\/I3MFwUQFOgOUzmhyazLYkZP8alsxHobHSQkPJDAw\/wiIbfVTulvXtM08J8+vml5fERyjJlhgJniervKtWwzVLxPAR5dUTkhNqMF+a+wP13NsUH9Ztj4\/vBqeRIhnn6Fl3jLNrDIV7k6ai7wf2vvcEiTqSi6Dm9Zw2OBEX5oYWX9fVqqNPosQwdR7l8HfAUJHW7qIFp7i5Woni8O39AyYdE\/Y+bh64HeA+\/V0S6hl+x0EYwVz59rLNVAQxDC6GyLb0RxNCUIjrz3JLpgLGv77jFrOR7HlnPA59ognYwW0YKkvj0O9Od6QEm8ousjsNvAriMy8JQETHx67RJT4V+oOOtKyBEGzpx9IJ1ERnOONHO+LthXoB9U3whUttsZkc3dJVxE4PlllnA\/pAqKEruvYQzlRAateK1pzB5PUmTeCE58O0Lq41xzhVzvVs\/cIKO7diJBGdwDt\/YBD7inLSPQQALPkVSVCrdH3LOfLyApuiLbynAU+zeoDL1k5XU23WuwxIWcEPRBrK3ijFzYKv+EBGy+0FHUecgS7YcHMCNU1i1T43DMaJpJhyVwOV7s6PZo\/\/G2DRavNgqrcJASMFKhoTBLXwaIusEBNwbeB68tNeoJlZOSdad8LullLga83EteVUMOTDgCz0QbxU5JPTHuqkB7cMktu++FM5skLJRMDDg5DQJIYAZJPn2iXC0YbXoZdsTXvVrYd1F2UsFwT\/gA6fNbeCUnFAYLOauAs+X61a7nVSp+kZhUKzYP7Q8DWmigewmQ3NB9yp2yveX\/gCOmQH2GgO+Waxql8TMsbRpcaX46PqAqoYPYJWo++uNXs5n5QaAZNItIg6s8M+WlogJ9+zzfTlrAXtDeq\/TD7mjbe41Z7VRN\/Y7q7vZmKrOhfG1CrJviwgd10xXM2C7GTL\/zHyZZsMQprXCRDhCRXf34UpPND+dOJhZ60Dxw7yD7hzXGiMFvC4Ss2JIqN7H2OZwJI9TmYNJs+dRVFWsErlgrtkbGh+z6e3XwFWruDZDrtx6i6cPoQ3WxmbRHImehR\/U3N\/hb8NaU7DuPLxA9dqwZYWpoUJoN3sYJauuo8kU4VBOIaS3acq5RDJOMNTDOs7nXp8WayJ12gTToY5BMoh3oUkH7DRKtV2O0Qa8thYixuNUugQrr6cXzq6mdO2upLVG8WWIyEPocWRKDUQ\/1Yrr04RjsMwVIEBYRSfUKnIGOnOQzNzrT5UQHMJ\/IY26eh44Mw5kFtSBSVc3V0df5y\/ZEyOLjern0FiLy0v75nBi3LH4s+wWXgDpwRlOhT7xVeDWVi+hic0ok6GEK4\/oDQw4m\/JsMuSKSYjhjfuwMkbW00GW9Ah2tgVG9yZnR8VXnQgnPvo4ht1ldEL75UjwREbB0h0KcyVqZIaV9WCtp1QVhCsiERxEeTm6GmUJelghC2WRYUvD\/rH29Kcw32d65Er4mwVo4nCNJlBN2vXT+PnO6KLk5qM5uMllsiYo6Vs0aI4rkRmCSuxdj4X3bwoJUVubUaH0F44iGuhnPBwxmB4ZplIJ98EEWKf38dzWQbykD\/iJ0DIpi5TD64uuWTFWX\/GhN1yKC8JCpaOTeC+OpFJ5Sx7fGg\/wtCsuZgXSc+xcOPK6qiq3E2VKsbA6nuOhGCP1qumt\/ZWovP5v4O74Idxz1MKyRMmgBrEltvyYoKDMydiIliPldn43dwHEkL\/Ml3sZrl3jogeJdMcxAmHor8m\/YzFzfla5l45zNEE9MRS9LdZu9B3SkQ99XLs3yN3mziOepB6HM6b0Y3SoWcsjntNBNTWDTjXzyDW5V9+wzX9VMdDMr9kGyTi95ALN4OEYQFY6Qg44YreCi+1OxCPDz\/9XbopVGOB3RQcdYg5CNkAWYIjUoZpxluOuoSwi2hOO3r7JbBkGT8ikZxuu\/5e0pVtnV+jRrQO3MqzM3tKA==","iv":"e99ab2cfc68e4b1896429f9c7d6a8837","s":"04d5debc4433ad5b"}