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Bluemercury marks 25th anniversary with digital rebrand

The redesign is live today in-store and online. Image credit: Bluemercury Announced Sep. 4, a redesigned site and refreshed social channels join the brand's bricks-and-mortar transformation. Image credit: Bluemercury

 

Leading luxury beauty retailer Bluemercury is refreshing its image as it reaches a major operational milestone.