![Placer.ai explores the role of Black Friday in a pandemic year. Image credit: Placer.ai](https://cache.luxurydaily.com/wp-content/uploads/2020/08/placerai.png)
Black Friday – the day after Thanksgiving Day in late November – has always been an important day for retailers as exclusive sales drive record foot traffic into stores and companies earn massive profits, pushing them into the black.
Black Friday – the day after Thanksgiving Day in late November – has always been an important day for retailers as exclusive sales drive record foot traffic into stores and companies earn massive profits, pushing them into the black.