China's fast-growing Bilibili video platform needs a commercialization angle for more brand buy-in. Image credit: Bilibili, Luxury Society
Bilibili decoded: A new social battlefield for luxury brands in China
Posted By a Luxury Daily columnist On In Featured,Industry sectors,Marketing,Media/Publishing | No 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","iv":"f28fc2b99d3f9fdd9840195c746a7b9e","s":"1bb868c853a0650c"}