Ambassadors, storytelling propelling brands’ social media success
Posted By Katie Tamola On In Apparel and accessories,Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"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","iv":"fcd933d643ee85179e2c812c77fa38b8","s":"849fd968434bbdc6"}