Shoppers spent $4.2 billion on Amazon's 2019 Prime Day event July 15-16, making it one of the leading retail events in the calendar. Image credit: Amazon
Amazon Prime Day: Friend or foe of Amazon’s biggest competitors?
Posted By a Luxury Daily columnist On In Columns,Editor's Choice,Featured,Industry sectors,Opinion,Retail | No 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","iv":"2b3bd61cb4ffbf34009ed0698bb10492","s":"a8cd178fd9569090"}