![It is expected that more growth will come from decentralized ecommerce, in which the customer journey starts with text and video content on online media platforms rather than search-focused ecommerce platforms. Image credit: Shutterstock](https://cache.luxurydaily.com/wp-content/uploads/2019/12/Jing-Daily-123019.png)
It is expected that more growth will come from decentralized ecommerce, in which the customer journey starts with text and video content on online media platforms rather than search-focused ecommerce platforms. Image credit: Shutterstock
By Ker Zheng