- Luxury Daily - https://www.luxurydaily.com -

Majority of luxury shoppers favor ecommerce over bricks-and-mortar

Net-A-Porter personal shopping Half of luxury shoppers say gift-like packaging makes brands appear more upscale. Image credit: Net-A-Porter

 

Two-thirds of luxury consumers say they increased their online shopping over last year, and they show a greater preference for ecommerce than the average population.