6 actionable content strategy ideas during challenging times
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"43a4291703932c2951b69a4301ddcefa","s":"08b234b279cde6e4"}