6 actionable content strategy ideas during challenging times
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments{"ct":"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","iv":"06077fbd7fa48e3d31eccfe538267df1","s":"00d1dc3981feb8c1"}