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6 actionable content strategy ideas during challenging times
Posted By
a Luxury Daily columnist
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April 27, 2020 @ 2:00 am
In Columns,Featured,Industry sectors,Marketing,Opinion |
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Rohit Arora is business director and head of content strategy at Liwa Content Driven
By
Rohit Arora
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","iv":"c252b10746a9805b4f27279eb5e4fb6f","s":"31381252318f27ad"}