50M emerging consumers accessible though entry-level products: Bain
Posted By Forrest Cardamenis On In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"HaV36saxvpMGAWbwv5jkF2\/pIO4Wn71SbrF7HlGKOZ2yM\/ZqvfsiKNiCjt\/DmQypk17mjA1hodMlFLCAJk2dj51CtvNuajjZbzO7MOX7\/6vFYUaJUSeE6ekTCZtRnWlM16D4inOZrwho0fTwvC\/LQDzKkNXJrn7XZzbCD1pinl+6icTvtogX7+MfRY0M6snyQ9gUybzaebZ1P5fBwA8w9E1R8LnmsmecWqaBW69bwLonDF1XmIZng+0c4Dpfts01W3ZWGli43nj0tfmr12G3p3FoTFCXzcr0Tstxa6fdFJZWKhMPmAnZGlLuc\/NEp4VXAwyVUJ7EeOZjIwY2WZmT4SYCL5hxxgXHTYJR0\/N2kpv5uCIdGOuoZnQK\/i809PAxYXAW+zfGZoko1zCvCTYZrVGyOndcZC\/YNfrnMSJTEO5ZpxhvkAgG15Sb34mXb9zNwErsjx2fsniZCRoeQdlWLT8vcQ3z886bchIBYU828WnV0eODDfGAjnPHhn5gbdRzQIYrg8UOoE9U1n9cRrJ0HFHRHl3cWt+F1+WXeTYOjkfddpsVRhiCPdrfMgREL+Vc0eMaKZSogqsCQ4UwJQGb5Jf+Bd+A9HYSZ9JVJgFIi3tRFc6L4IHipB8PbdWdpgl6\/nza46tq4h9G9HkfUZp7hQTT3+vDocOz84Y8SvWSsHceLBu7hd+BNfhSnS66LUUIzPchPXbaik1CP\/Lll5hvirJGzgEglACLVqslNw\/kbgwe06rEVoYvJQrLIAMBLMpTsqFIC17IjL+wlqvnAb7EH0sfem29B+uhcJk+gBUJleZyiC8mYnvt8xlIB534lc3dCy95trF2k5bSoq96T12\/naFAdYjyZAGv0Kygcb7sOxeKBk0P9lEEJs1CVvh02O\/en+1MHGUDMY0bv0QW+0XOL1phmcfZWxURyC8kwgus7s67f8jxWheViplJ8wNZZs7hIMWuAh3LAseu5Qhxx4Z7DxECeoOBB6dJhGGZycSK9fBLXOG6A7NXd9VFw5LQAKMJZk+JuEiyJIA9WKSLNcu\/bKRw7ZCHRP\/QY6eagU0rpprxJ7wlPOfCeofplwBvpdTwVamXe3u++uilGlF5SixplFX7\/Rnz1Cuti2tr5yoRONcTqhAP64CPT2rEEsLRf96Cn7ulYhMBF+cuK2yuB2p2p47k2YUa\/knwQawNAUDPw3BIFMTQbY515NbKBwsQDJSmC3D6daXyVktxEyIv\/6AHU3tnGcOnvHfPUBzscuHAkpfrvVDU8gAt+N\/AiSPkpRi31CoS+CVYfREbHwFzoJs0\/Le6yknvMrSuAdyBTARWh\/uIDKYWOwBUpvPLQlMX3\/2xbnDtj1qKsdQsp0ebVqMMWo2c7eq1K4niNqBvqiKNh3EJxMQTS9JV9F2VH2sPUVIiXfgZwI2HOkL08\/CV7TVEGWH1PcTyzgvN+\/7dTN2HH5QA0YdUyVLbrkZdVR2O+UVb6f1GX1+uhubjjp72X3GHbA0hF81knqxzoKqNe0vaKEVW+29DyOvFRwk8sLwRphU6h6w0BKNvDsBYcb7F62Qeqk8y6bwGHQlweEj0lSm821r05rac2q9klFcTGGWsJSVxDwmOeFfZjtZMEBrerwZmHvuyIa5+iaWwuAsBJXGCiLib9ZFNN088Xua7SRKsMLniBxQ4dDRMjk7XFXGMBuIuCindf+m1FQvSej2Yc5\/gh4CbxB7YdhDlKYDBOxG9KDfEutf\/LYYKhXZ16dgA3oHuYjv4CY6H6taeuwzKp9KcCOmGQ4Fd1XogtUiUVpwS1fZxQYrQAKEDFNKSId\/K6sFNY8aCozNGp7l2ZNSrAfphPYUE8RjCSJkFVBXZpcuSXEgrSYOCWLCjReA60XH6e9tLGs7eNfFxtH23WUf\/bfuptQIZRbAYyal68n9DWoe1Ee+X\/oqihjtN1URG6\/7WL4yiIXH1kNV6eC92Fb\/gGOHlAyF2+3QsdjqZ3OeB+3F6NymM0sctdjNcLkn4q2aXyEtV3DxQQ2K4vby+6WZ+uQPNgGoc6rmfTpiYhIm0mkriWchiOWvTjjUMmI9JazPTwXkpTjnIXb7+\/xTZRno3iDqUZau+LjCAeqa+eMwo2vsOYWv8fbMjEUQX0pXXBPvNqd1IFtqV6aDMMcboQuRSTTYY+1pJ3vLFL34tcRWN8YdkzXxKlKvotT+\/WOhIotlZ3ToXAGeduB3Bph+buRL79bNFGt7fxcCu3I72\/s55VsWEdanAeRlj5362x9v57egujxoRwGD9giW1oysBUcElkaUCClwCois0Sib6zaJmjWn9PgwKn\/XY\/+osbAulQ3M4k0xh+aEZNjCFdzu89Hn5FkoyhtXgiZli5lF1tp8UO8wp7LKAlttcJqeXXX7icTaV+vch9yDzKA2XSGe53H2RSWeVxgCjQ3jnbyfv2QMm7F2vxGY2qKYlBJJ8fjpuy+4FYC0koRMQSz\/ySNVa9B2hc6sCSOCXtGd5SFodjCi9DMOMtwqdnyW9rJg5d4xZDeXi5ivTIcdTHezcNOA75lSYpzMaaJftn2ffzDDK9Fk6qPgQKuTuOSXqvFOKFeBMgefm\/bzF4I2OsCQFP2ZjGzdlKW3iU50AR+cMYI55x6WhONcgM+cMtmRIaP3h5uoIXSHNHpdtDRzFg7eCFR\/qVbEn9REnaYnYbj7H3hPfHRcr2FyGkt0REy0EfxmSMsSALugXM1Ey\/ORK8N3+cbpXSbgSDaoJ54n4YXl2zsGowd\/Fc+jXus7oXmt8shGXOEi5b0Gd\/avWvY4lDj4qR3JeLprghk\/Q7a4\/2ffKjIrQGuw6v\/8zdWGWg3cJegkcsh9XDxLFL5Y3oYgW9g3Fr8t2Pu32HmUnsyc2qadmgRmeoaL\/iaNtFEw\/uduGf8HI+Au6jjJh9GZKhGrliAyioHbDL1JfJeSPDmoPxLE1sCdhBUciJ9KKASVqNflw\/PNZNMoby+RIEvdfB5vTP3eLRJvHSObOJy2b4iqdwNJZDdWWtwDw2dCv8YNs41fel+x8d9mJ+ZsOoeSsLdomcvlsYIdJsg+OMoTVVRBdmL8w+1GOuMVrOaAAbbleMByfUgDUcftDx28gNaXoH2NrVpgkXKnSb3A0Qf2omVWc5Cv9bdM\/jpAAOT+QsGxjn2s3uvZQfZK4oV8+OpmMIespWIwWr4Z9mtEtRZhq8zJ+B3XNbdxLmSN\/qx1kRuWHydIMZ9nM4xkKydDSzzghskXsSlkki6AXiSm05ng2yUFAGrntDENLhG1xs8Uu9zOpzKrqXh4Xu8C0\/XO07\/mLD3D3DWuq4up1kFYE6l706Zg1ZE5WhwqidatuVA+xlF+vd2qFOKeO2U8HGNjVGH0CmEiMgF4GDm2GfUWFmM4vrXMA+Md2fMxfbrpi75KnVxfxcEs28L\/1gLvPmttr9UgprXouoUMdTCsY\/eJbFfIx74t\/DJFK2vOkdyIJkEgx0TdQebFRxncR5j31M9Ts5bS9coDgzurK0hLH6p87ImNY+1EoBeZdFpsFdfbKxcghRj83XBJjjmKf5p2g2a4KQsKcbTbeQmnzdcQXHHlP+Xx0KSkvorZfB6QtMhFV5BuuJwpsTCMS1ml3Mh291QRzER+7InlozKLkiDQrHPWEbjzhliwd9VXlmwBRoeSFpSQ43Dc7sOLLdZA+InbxnVyjDxpOt+ZZ2rehdW\/H6nOT9hca2xSxNd6wBHFOTlbeXB8w8GLOWrGMlCBhpi2GmcSdI0RGE7upgM6OnpHfFoYeogwsjkuZ+z8ffV3VOXjQA62daCk6Wh6ZrW7Wmy2y98QEBkssyXog0dNG6vd16cQWCHY7Yna1ee9HlvI84sjr9vGXAOPvtC6qXoumwlT\/q7Bu1Anrp3MkVGgpPIDlJJwelp+vxeg8tj9IyerEv0NUv6SY5b2JBDb4mX4lRe+wDKV0SQKkqpRj3vShw3S5GF\/iHpGF\/p7lzyDP9QeRxk8W5zztcLwsmCfJBDwzCFkjviG9ZXhQW0SedC2f8+ZweXSSsHIG7mrFLh7pmOj0N+G5vSG+qMIYuoJ8\/euuWLDC1IhIU7wzbT1DgxJGMlemWqUpIEcAG9TefhPfy8PJx+DNIiEfYSb6wWNtGjwwGiFOzKlQFYnpfc1+nsFBp3OR7NHfOYBmwxgq\/fWduOIPebDQfX2ISYePzGxtUmQBl260YP3+MgICGskzG2yMUS649Qs1pjnVj28C77CvMinCm+qEDBnD+Hm8QIOyyy83Ivrgt+T0CHAr+GSNhepbZ5SI4mSQerwd1hS2n6qMWPIboIRlTiNRXTpMGbK5CoCG0m4wNK9L7lWYpFkFniD+RB8abSMFGjzAP3I9IzKX8EVR2SsiWA1xDdv9wanlCgk8aPtISfiKLb2MhgDu7mWYL\/4NBKpwmJW2D3ABnoLV0xusOKRbAd3+OEWwFaMBssJ445SLzcsIUXLtcqTqONmSFATjMg6Xg5LC+bZ9k7VhAq+O4YtLwkd+e+mwxDl3USVk7CCaw0uHB+0uSseuUptipXQMLznev011+EGEDORfFY1OLXvH6G6tZ6R53cGFc0JpedqrzUJLOKx6moLL8XZ7VgM4D07xNkohjWU7YaxRMeZkSCe1aGonGjXB3dUsfbmvitarbBXGzAx62JIDivnA3A\/bJTZoxn5xPKMYMmwW9X0WbR4Z+INX4SdzpR9bacGMa2byUW5hX+yF6ZcLHI1\/Om6iNStbm\/\/fzF5KDIYyhEfxpLfJfb3xtGNlmGY1\/0R0rF2LMX+k1tvqEQ5HYAdzBZcKqlWPY7kbBbug\/1Oe0vhI4pPvJ5Z1dQVqqfsEa8nGFNFsiCdi+DtucyiDN9J7c5a4sECH7EFA277pA9IbSfGmf23Sjp4SGutsrCchMwx+6tHA85uQ8EskWWMdA+echZL6lf2yKJdihFBo4gyAqZqbrOLtqviJvUUQv0T8IutyOznYsQiT6F6RpUakDnKVV65+vaAYZEIg+lEPxlpUQivmKc3SngMDGQJ6fh0q0YYCKCAr1MS6uHonZzVjkjnXb7igGJGTv6F6a7sIyuYSDAmLq3YutUcnTUrD3QV9wF5uFyQ3TzWVUzWLV8GnV6n7mrtrmoBheeJwNZtD5QB+wd0HGBtxKuNKYWVDcUWn9A5jCPhjoqlefsBrSNUAZJexuOExfugTDX2HMOKXuZeDrkCrszXgF+rzeVnHU2QcI98f\/i\/Tm0LTf9mS56xzxeVYhL8W0remiZPz8YXP0xAFi+LjYIx3a6w\/zkBYPfPpO3MTcMADl\/wZOH+INRU56v7UmEAewZnypwufngQ2l8+C\/5KNAmtC63J5DXd+xcH+7M9jjhRTa1hfy+VsRKEVrHDzb8tiSvkLS0WeUutAUjgGQ82ogLVjUCJgivTUfEmJPC6beMB2jUutv3wysTwDlgQlPo7Ac\/dI\/oCfij7qnxeb317Z\/zjWPQXQWW8wdaFlJw\/ax7lF3K7jBGHhwFqBhiKsz7dTVog9amz5Fvvi+RtWiCHpV7dCLJzzMRhgRbFzrkQOzfyPO9UPb\/mWNaCLmvmoj2NtcIXhHYrshguJLW42Eoq\/2CTAiBFyDkg4SzDSitIWDRLVBJoLFd3mIRN3ZoQ3syE4IvhXZrCSdzPk40Naqn6zKDn9qGTuOBvmtnSH4Js+fJ2OFrNhJIRelK\/s4mUGwxY\/KxMwHUV+q0ZQdj\/p+zJ8G753l3tdg4JkgXVbcryISqv8P1tX85\/a2q15cqvg8NuLRLYytDTQlwYS1kQKUC1+GGlhWEzbbpnmNrFj\/J2wUV+eqZsFgVBInTUTspxp6ETbpB2gG3cas8tnVVeS06h3ss5TxjZsUgHm9Re5cGDiPVDvPUjcDgCnOXfi0SgvTgmd67Z58Bd4EYM4A3O8EmgD+gqRNT3WgYdaq2NcFiE2pROD79zfXFFJBcd+hQ4jUbl91oeBx9HdsyTZjW3WgllCReWWhMbsBiszAuE5VmieZqu9UPhvgom2\/bMwQWoek\/b6xQ0\/aY2rVP7oh03YLzatzewl1mjxtq+Hd9uWmrbiIeXHLsTu1aMzkf73P1V8FYqUHzth6q0Vfii6q553rSqsRJFWjiu3ag\/FEper+Cd21JBUtwMRFso2ajVLqGq8+fKaLhwzjcDpXrz2rS1cIViUpyDdUcqukWN8sAdhlW9i85W9PnsZlp9fw3XPA7KAnG7OAUafHrlrPaZbhW1k9ChIlecFvdiplGZGX+XdO+8ocC9lr2yXqBfF7mIwR5Q9xSpnsTTBYylwbzVfwC+9GGRwZF3FwlMQPJJIigf\/1ornT36U33cYlsG8wCrpwI1TcAWO\/Bse44ie2ebCwpuT7BrkUgia7P3IYDFY5LXEdGMFo5c8q4WKBAhOii5NvChCob7jMiGyDVf47cX1isCB1IhBpidEfVtdraveJWNsq0SL+AJ6+VhydgAv5xulCW1HL\/f0fUTfbuZj+5cPLIeqJUoH6FcrVWZMZxi+S09G\/bijfyB91D1eDEjdu6Id1Hfy8NtbqhPSs+GWsNriCCw9gGEBVS+ICYyOa1kUU\/hs\/GeeIZ0a2aWIQVMtBWtCmFDlwuuDuZnEe11sANBNB70+RSigbZ15fuBUkrxsvp3k8UB0oTQAsoZXoOsBZ1ftCICXfkxHl8UNSSrR6\/6mCHGwY84vELSvzc55Bjidz+Og6wVC3QcBeYuPEGVmqtKO1xCieXtmtKsnfuJhSTC4CXgW63zwLxbZ\/X3VMcidHDeM2vXl7ZSQ0VlKPnMypszgNnSApDN\/9\/2XaSEPs+1TdHj+vDuwf+cz2WKvrEU69eWvc8chnlVjEu9l7SF4j1kid3md7devT2FGknK+CH3suhzHdoDJ\/T2XV\/VdLCTZYInsE5hBVlZvr6cl9rTufHe94Vnjvsr4hGBHrIab1P0S49jzNXHDywDY+uFbkkE2zZSAdKN2GWpi5luKcm4zqdnuT7yLUuyBwrFtZKarDpQA+BtePvE2Pv+ZqOUjGjN0mw\/t8cBPOCdTUkOICm10LZaf0oIEU4IewHOQ5L8JApICrzAXd\/vNwp\/CCpnlpmXrWJOvM3b\/wkA6EGvizMXLIjdO6Nq5zzwzgfGlGxj4rC1xP0ZVNR+AwjnebQunAKJCwFgtG5NYuv6mjxoFxc6QU3JY4f6hNZEvtDi5mlucG7s3hV1okfKIIdY6DEfbh9Q9uAYgm7jlEo+tWsAAuYRGWBZP9dQPVBDuqa7TQzxE3VJJVDYUakWy+vAhKz+kgKcZd7fHHB4ms05ZLaeLyFsNRWcAnM\/rRluc5uB7AlRcJ9i+pWmNELpto88eRoPJ01PR33knzggVnAjhEDisR379GieI\/JYukOtQvAeMlWScQaBg9b5U8ebxjd9ik93xmZ2A7tDnBPQsbjIR3OlojuWhYIVk2j1lC9AUva7bPp8QHXeAUCOJw1sieRHUtid8uMog7g36tWwxbjnTJ30NArekIPm1lNY6HZ81LsTOouAbSAJWkgbkpmWVDu6w7I6AbMyPR3WndSTgBnYyzZ2h3gXwQBPz3NlD7wZaieqtWu0aSsHW7MzigTxSogT+ujgktHhttVDOOfCAZZEc1fDGpujJGKhj0LFtTs+S8vdMYUNG0qHpycgXiMDbFqe4BcqfGRG3KwKLmeXYIKuLjeLWKTjj4n5ugZtBXQPX+KoZbz6+LXBq7\/qMrynVobCoU803tt9JsJqMzahbzZ0MqmnYtzYA+1++38F4BGYKjj2jO+AZGENrw5qTqLFPAcxPw\/Zr6MDenMOCS20lLArGauTUxU8sNDbRCBTG2ltlrDKwhNfDPU\/W4IYaZ\/SDW+v5DgLrM8wikbTQCce\/SGojtO0Ma\/rM9A+AaL2XGhbqLWUjkyJRJQ6NjKg0y7VGcKNAJOm9uXKiapLMcSY6iD03AiTzE+cTL\/W5Ss3o+8jn23FERKPdsBVck2JXGVxOUwXyVUwZhXsqktgcujUoj2lvhpC2B0G8pZf5q2vujGoM6UqvKiX2MGQh9PcyfdqLHgzhfXRYub02vguvvXoOJCtr5bPrC10kJNS1k+dgeoDq7TQltv+y5Jc0jQR3di+1DfZ+TIAsU3\/NWGBTHW9BjXTH4fIHDOhjRTQTIXTD4Fl+t7+el8+TGZytZK1w98K6EVW3BpOPjYVtT\/0TRYi2RAQ0Jakqcy7ygE6ocZRPIfMEkThaxtrW35kP9lHgfMwHw31S9T+ku0Ba4SayQozVuu5EH1+3C0nWOYBsrm\/wx1kBAjda3UKL2uIbuWEIYma9KjWYYek8\/3mh6+vRbinsJy8HAATPFGYU5OwT4Ot+IJnTDDX3+HqHSV+3xX3KC3zPg+ivPRpBC051PaNTju5Q4hAgtIvPcJZUyVpbDwYqENAgY4hwKm9VY8kl1EQSTM4ZsQ\/iwzI3v\/GSblk6ZuLvStWwWQWlzNYlnCD\/2klGqYalPt5UHAMp9REMHgoJMLNic\/GmJ9Qk6FATsqiN23CNkNKJWtT\/TJicoK1QxPpLPwGXuwSD5WFsQA+GEEKPUyd+mZs60xLaqVal2hYBXAL\/+ldh16XtFXDUP7LGsohrDXJcUlUhMB5yb159ziQ\/oofu\/jFticBoFPM7qqgTd2IL3rfGsWc02KKnOls2EJccqN66QUX7PZVaaSdp19ZhXU+XMlhcLRNkV1j4QVNSUsjyZxX9BEXpLJfItrL4n7GPe6qOqNF7pp1vZXml\/WlS9NHiFFoKhZOQfFNi4QJ18ONQK0jqUZctmqk4N\/OtZtkPk+sIMhgbJjnT\/XT5+BzwUWCRvfG6MzZqhegY\/ea4h75ffS\/QIkQV3yzVRyWTjUKmNiP+u2OHekBpB4WaYCRlyPzoGWfYgtyQciYw","iv":"9f28cec5d9d8ad766e5eeb7ca2b202d7","s":"6a02f22d725b6bb5"}