Sabrina Ferraioli is cofounder and vice president of global sales for 3D2B
5 steps to designing and implementing a client win-back program
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"6d559f6d634dfacb58cedd153e126fdd","s":"758cd8ce9e833b29"}