3 takeaways from the Tiffany verdict against Costco in misuse of marks
Posted By a Luxury Daily columnist On In Columns,Editor's Choice,Featured,Industry sectors,Legal and privacy,Opinion | No Comments{"ct":"3yh0w2wO9PD19j\/l\/+DZnLikh56jGfGpQcYnkMKjd8xKnsSgY06n1+dDi55epXmdkkYtxbntsswV27NTV51WmPj9snHXoj747hpv7vDGJpUACjV1n3Tu3dKxXnP0G2N7wu+pjzFzn9JtvoaG36p26WPWeHD+k+PL7Wb8uMwU\/Nn4laoMiPRd\/MqlW\/oNojoE70hhvWyDz3PVLmNGlvoVxkNDgqnGx0DkWW6g3BT3ph+a34r+WrBfJKF1JK978ApG2pQhL6yU6ydrPO8s+IqlFAYPhlkR2J6oxSUjBRE29chdOIbdudsSNmRt17JkYUJVUNCDYwFTc5g0+2le\/pmVovGHwHfYIjJ14zILfgZjaw6alGYAuitOP3JAbUQuY4YVM5pM6HoqGO4XaPp6+7ZISbETNm6AwD4Z+ltjLmS7dRopFGtO0jBu6qDVVJoGj091Tjy9g5wla94u0gTxShmBm2qokJsoP+UUQUCOA1Hmgt6tmJNJyYyjs14CvHUPPT5nBzXiKzphI6JhwkUP3mT2Qqm8T0uIeoWREXBmVJkuYvd6Acf0ZAJBrYQqn0ScpiUdRcKzz4QP6p8BfbXsyHu0H6EQB2nnd2ZXxgj0X7U3XiCDTkg4OK0oOPEDqLDftp62OuOTGScHriPl5dhBau2fCxtcZhs8yLorDQ0\/q2AS5GIWzPlxlIAlfQPqKaq7boEfs1XPsv4cB16LkodGo+GtJl4JnlupOgA57WsU0BNfE9SvvtmiysBNhzYhE\/vRmudoAfdq12wFiE8qqqeWO6nMDwR3YeaJWGDYQtHJnHzB33Cy1H2HyJE61nFXxFPavEeZ2oEn+gdXxbUKgiLbM62vj\/HLqcTJRhvr4O01xykWPYcewBt8uzpD8ALyTyvXiWHeYSnL360KmQwy63B+d58mO1C5cg2RRaQrt4AS9nnzoK\/8KxAByqRAMaUGAi6ZyTtogxQOIS9VcbI4H4hNHGg05Hwohq4iOjzlZpGrRo2cKQ9Ln8hYozJfsjQ61GPQkDSaW5doVZOA7iZ7g+Tx4fiRvkRvKJ5hLvSlH5FQbyOk5y0tZhr\/CetDubpNH5ycgfGTpSCjyzDNzQmskYvzhcLN4\/a8qVRbf7K3i0HGxBqpLhYpwZ\/7lGM7yeHVLk+F6tCTkSugwJBonk2w8eXUeVNMpzEceUiJ6bUziIWJnU5K77wizmRuzvElutLYhIHdcDt43JkLChP7Z2Qgk76Ol5i4pucVfd\/bIJlCHMawcmG59r1Xbgv8jpL8MwmcYh6xJ+8uJK1M9cg68uBBWYSp8igQ\/PIFAEp98OwCKtckiqLoDsJN1hTzf77bnPXq56glDdqI0Ncy8FMPX1TjjsRSibM517qNZFPRBpR4q45\/7GoRcFULpwDNG87x0NZ14V5bx326WcxGkn0cC40ZCr\/9EMpZp85spVVzH+TazD9qDaL1A7rKn0AzuMTEMpknPuGmd36oHNbyfD+OGHXskAkjMsBCjgy5Kl3dAa3Niwm4gHGBI5QJebELetjuliebjpKDwP6u4PqkJIR7X\/IE2hSRwBIsssftb43yD+EhZe0uEYYDTcDaJ34+JI3FYUDLslbfcZ0xRIvDC8FNHkgOZLV1zXuksoGTpS5CI1qcPVBx0RvOOyPCp322ULQoD9z6RNhY3a5O+7ya75aitQQwn8MMUyn716Dvubi8lR2Eqh0JKjWNJFUhwvbX7A7+BxXgGTXlJRoukRS1fIapbZ3KQmv5pa\/p9z99fKaMRQD8uD69IQr6ypVsuEsFfv\/eVUsoT5iuyqpajvO4YqfR1Cf4YRB+ImEdR2jfkBaXgQjpAteQgfITKivBI3Pc64J6IW3zEoaGC169btOCUB7n9Zs2Fd6\/0Vgl7MjexQZifYUGwblMn4E2IBofpjRejB\/Kk9mDPHMOPGblKlad+IQ5E8vaQ9XItrmzorAnqZcHpz2gKXgAjz\/\/MrKHx4SFPqbl6qvcZi6\/sgA7L0ruhXN81MRBt7hFe1DBtWgYNgpGiCfyG5flS+SXAzuRxTIbTypjBQeR3aBzj3eVbpnUEi7VLEzcyekkejD\/5xpADKX5TrRcW1NljDk80cYKXRym8B9hLpuPr57H+u1+PNryQn14QhnHEQMMkxP4\/euKQ\/JaLz4VAKUc+uQqJa\/eUU+qe5uu3a2S3KDORfV+hQIduogsK5toEscFPaMtmu0WDX+nKG6XO9ygEK35QyksqdaCy8P5tFmh7IlDVh51tAR7zUCe1sSLbR4Cy5ssJ\/0oML3o88adK6D0iQ1HCN0C58SeezralcLh2BkmhACwNzxtxJa2RMmUCUflEz05J15pVQRC7QeYQFRxlyKI9S0bufKG3YPfnaHFxsogEF\/MBMJV22w39Uu0+dgpyXd\/FioMfivVropbGFoJbhRp+kP8p8SetkkObDWvc0J5rBJvEL7z+G3TtG3wY1ZVT+KgGPzuLDujAHykbUfanxr5Kgr14efc2mVwIz1qGsyHXEuhCsNGumKGh5jm1j3\/uIwYGxh9I83\/6TSFJ9mDggGVLG\/OMd7rocL7nMgDbBAdXbUV8+2lR3Dvky8vfsXT8204hrZM3yaerTEWjWymzudiB70r7jsgFJykGKjorpcgvvZ1IXZ0piKfzySxtTe9H\/Yo9v3fJUNile1ZguOuiDpfduVePXP1Xv976mYbERVc4\/VLqhqZoOIu9U1u4JDU+vL3OalfE6akkJu+tTTfcFLNHkPu\/SCWETFU9zk8\/ZD684HV4qLYNlY3o4v90FMhRhQsppMY3IZ4V9JYLZyiyipy9xWPXYsznk7nBZvBhlulvpigV7inaDILvLm\/ZCenrmSBgkCylB83ATj3Hd0Ib5lRYxpPwxgRqy70RDFnutx8DKsZ\/QgLkQoFpgGjAINuGS4yxX+cq6BRy7hhaoZX7wjWpzKxV60MUXOrAqrZMhiLMhYiIbmsuTutNZdRdGDOoLQzmtajKfLy4DH0qY9ZF\/nHjKPJowykPgArf8LDIj9VExDrcCA42+ow3RrYI4Z8p8cP9j4Qs85wJ4Vx\/RmbCVAu+Uju0Vobnw1tz4pcGM0\/BY1+YhvDFaJQADbH8jqyDxHDr+nF57KwcesXGyGWbfIHmZH0ahPWe\/VpABcqIuimCWoWQs9gD8kWGl\/yqAU1p1cM7frU5kmMSKCaralJFqn4xOkLedooNiSYJ44mDNqpr4xNu5iAL7ePLjYgqqK99NUjPFE8Wg6YvE6L56rT\/IaI7kXE7tGReEbI1c\/2udXR9fsX\/dkWvaUbX2nFlK69K+5Iy00Mp8hcYRzAtoC9SFynaGnHTFPL4MCX9E66Fc24tc5mul\/ShEx8iBoIq30MEAB4LeDlWFnzrnKJo45MZ6RislDU6jq+2spuYZtI7ZM9YFEmWSYqq6UbMj4hsIyBvJvzrhsBmM6pyv5dIOlSK4PEH9RRP5bzj\/hY2A4r+2MirH\/M2hXqMBmuD6Kv9aGew99knSMGtjBZw6qjevJSyYeuhMoVf1tCjNYOZll9alt1BTJbSdOlyXuBPyHoBKXHMa6BxtyOflDpm119dS+w\/xsEssRChGUcC2IG+ibF4AFPkhnyqn0OrhCiQS4Uji5hY0jBC7ejfCaoV6sCNMsKuc7AUMNtEZjnUpKTN2++UQ+R\/UTCzoMIqaEpqBqevIjB8+6V6zOagnKQ5ffppoP\/3Fo2LFtxZwp5w9D+8J1eZ2GnQitdE3mimbp1Dr5mhPoems18Nos0DeF\/V7m3ybVuv69hMt8S0bsWaryumNeXCruJkvA0AaO\/ki+EMR6+33DK5U7S1tfuKkUs05peX+Nk4LvKe0T5CCzih3DxOan+Uo0m7+Fqk5hB1H\/W0ccYTMTr3h52kUmqvjFiG6C3loi6ehfoDx9kReq4pMhDNvm7NB2UTQ2ymfMGsJq5ONR2d8s3Wc9QZI7gZnOiG6JBm7nfUWUCjSu\/GX11VojT\/dl+chnnfY3J7YruzFSayZwXD4NVTg0X+Tn4ED2vQMdMHd7CjeOJeAJv74da+YAjb+hjjCzSIDNoaUsaOZgI7FCWCLV\/6TYigbCDZOpx+tC42pNVqfX8J3AMXQZtGa\/EMcbaAGkh70dwQD6NU9BNHZU35izC+U6Obl81WlI+3g22bkKhGM6oWpuIjh\/0BkL1K1OBmKR7\/B7+aIYtbZLPoDCgpC7nWVeiq3fpKQA\/hDQuaJ+MlcQoT6ZfbDm+YA5ZpVAXnNypF555JzarEQuR0cEw5VstK2aK9xbotI5YjxPjcBCZejl87q+Ivi+zTkhTVDrycB48BrkJt1LoIycqL1wup54q+oiDpTMsfppxllB7QsMOocQ+shJUBqCOTl6WkoeANgpkCUXoKq9F0tb+bZ9RpKBckmcukTL4CdfjouUnZzLNlYcsiNt4ZEwZmfaoMpvGIN+o3kBzbSly1mVakXnASIESI3q\/MFE5jDRa7unGnKin3WNUD7LsucWB0nH9jVI7A8VjnrCTSIUWjcH0zh3Zg+lLqNYv4J93N+Yzb+74E7Qmxvv2zzb\/Acb1T76J3T4Xiu5qjKT4Wdpr2FMKf8cvx9a8tkpFXdsMNjGT8DahusO1tnmL3yP5xFVAOpiEKVe6rYBGEyu+FMUbiVUU1wnKJbvyaUTXFx7lkr04qKl\/DIAy\/iZD7Xf6fSTOGcS2ZjTnUpES2F+amjJpMG59c4dBYDh25qdGljzYRBrPRcdcTCnWNSNv+WRL4zetsInnVA+kC1KXrtjt1ZsQOEXzlDBoQQlrqraCaWVuR+GOabSaUKwH\/UxcEugtNlyYacjRZnoABhegXxzDfKHaK78JvJY4IyOSkcXg36g7HUEmmXHJIgRlr4VCtAgAZQ5XB5e+xMZbmOF0xTpMJmSQt3\/hqNuPANZJ+p4Gu1XNJrrJLJn8wVt0OcQzESEtC8DyTwhLo2l33MT0PTIIlCJlY2vVLzYM9zTLndNxeiA9m8C+5nPg7AXaX33O\/Gffu5dKs+RClWnFFdNINwfUyvwAuEFt35d6x3xLElkBuVPu0Z1UMt5HgrtV0JjDm8IymupbngMOfMAbndCqCj44RVEOy8aTdPg4oTTek5qGFlrRQ5CHAXNVz8Vh50OgAbNr+NbXGeIoBRo4F8YKLR6X2a3DuyAmgQiZBEOBmYdIh7uma8fQOP9lvmharENeB+5\/9BqSxemqysh8CmQyg6nkBKCr7lOMpuaPaAt08X95NLWE3V1pEzZi9gu1IfHKtNrhtGv37DoXKsN5Ah1t+qq7F9tszfFbxLqRiDYzDcyKNMm52EhCL0c4jI7diI8fZpWUBS3GTuLaf5AjD7xD1+3zAt2dfIezKIIsUO04WTxL\/hsC9I5qfQrNeJ2sOIcCEVw0Qe8S0gx\/OTF\/bxlHjjwTi+lN92JXYiTKl76PRYg5nEf1uHX4RWopv823hHUhBmwJVhztHShTmpeS8CKXAjeD+W\/6eStfAEjF2B3\/NkDquglmdxqZTH9NiXmUzZ8DOw15OYuSEBrqxIjUX+fa1XUOBL3Nl8OYAJbUuM98zEvzC38hAZqLFOkV6AgiRrNqbeu3ywEM4WK\/IrMcvKBE\/ZObdLHADIlkFC5cQRWdzotjr8l5txNbbUbuBaar1f0+XmIybgeWfaOnDAcP1IbvKaeVD\/2zUDsi0hodK2NOZ1lSESjdG0Zsna0aFV0QEKc2cDw3ssXNV7hERO6INQV1shevIeC5XrCFbHCkJOUH+B4zElG3Wc2394gJXEtAdwi1GLbkwyjyxM8T2Rzl4cfSg+dwp5BIL1dLmDJfpdbCTD38Vzv8cFJHlfZMM29ridhfr\/CaI4axXHk4jGsinWQevhgNT6JoUgtMqFSP8ZvqSbguyed6+oVgugGDawT+82zuc+JahIMXIIGRu6Nx6oHyfwY9HCDWklUyyY1HpjPylDLqaXc3z623T2t0ZS1Nus60rUh8Wx3tTVBHeE0vs\/XsqrvL2KV2Gtx+GKLdHhvmUThS5j\/Bm1b1vplKhASQQasy1k1JIPi5ItEnZWu7jFEArkzdKUL7KZyvpY\/njT3158oY55mFp25vcZ5IW7WAuUByNE7jCptb47XKBu++M4I\/3DjG6R\/xD30TvmeByeScVvzLF4+I\/Ko21Vsw2PJ4GkQk58MTJ6tt\/NvqSFqhl4GWYOTS9vI\/2OhbfawOURWMNyDCxkvLf4rTzD44AgolUEEHw7N7d5M9k+WtX6zK5YMsMQGiKCb0KW8UhVw0wCwZOi0GbSrUDwZX11Aw18oxglKdB7i+1vI2GWZRkDo\/10aEOgvgzBnVIoZSzaa8qFmSTe0O1dMFBwFfYx5KGKsaVgkIiB3Xp\/3QBVsJxEVUc2nzuuGBqnQIShYapIUeH3jQVNCo6oqrgg8PssoVjF8C3ZH\/AxEDDud6HYDnm+OLyZZ\/\/4ruNaGXmN1xsZZOK5VJYXwmWYz0KWQsA+Sxoa6StV7pOgK5HErQ9X5TNahsG25KyZNjULEu3lUWRZ\/z8CYRiF76+wuVCdS2PhtE8Bjvh6z5AZvwADwXqaCKg5vDA7Ja0KxGlDuFki3DLpkYCdh4L+PyWHJVXQYShdXiu302btu1CJD1DwedD7A3w8MOpf0T\/QcecDh98ftT08KtHukEP\/n91Bk2SU3JlL7VRnLsLFECuqp85aXVTqoRkg80m2Mb4C3Pjy2916ewpjTFF0\/h\/x\/8YMEKjg7BQ8r1NxnfZdnN6GMkf2qEdj92eQvGwhRwZsguhHJt7EIgHSA5KsloSA\/xzM9cY0gLk1r+zWORfsv9rznzk4kii4Of\/zTPVwOWTG\/3hBMqYjdNhp4jYQoUJiKDK0Z9jCwVP1laHMHjUwmVg4rjM3ZSYQ1ZN\/EVudtMJ8gVDzjXT48+QOCW253og6sYfUBTZDxbw9F9D\/42UDUmJRduEGR7o7bwG9gasBSKwtF01fnhPtBgahhDX6RNDOr\/7a5siaQsPrFVf0t+Ch8\/1PjxyF55dhp91nrYi3Lwlxstp2zll\/4FgV6wJI+i3nQLgSkMDUhYT6vnVQCOYw3n9Kfxo4uaPmHgB4oI+m68H4KUilVHH3jAASOrGVVtQ0GI+pMV5CB+7776mJ2OR4MKa5Ya9zc7nJ4CNu4mfwug5IeSfH8oL8mfavXFby9qunoEzZv5dEnt8gFSRXzVK9Fg4qY7C6MeuY\/Ty6kM801laXzfHF1HFheAoSikdrVYLPCbDNB0GHcDH0tu08bbKtCRjCTgzfgsw5heczeqTWrLblUiHkVcRK6S4YkfOWogaEFTFz7mP7rtZ25aA1uzGSF2Lsqk2ubPqXUecnnImun0nh275IrusqwePexoLqX1AZhHQlKPJurdl\/7AVdIfeEb8JuZcMLVupc7QjP0M5GJUH8IYYXSbphsmhS1q4CT4D77KZFeTXiLtUY\/irT82VnkRmTgJuzro2IktLcSJgLZ+tsq+vjUz9LjYQbPuOGMfw8yT9qW7Vi8OCk+PJPjrplbaMqM0VhszTOoCYUQX\/q2edSq3R9+7fpq4WvzJ\/v16hrZHNFzUv0wNqstQ6wuG6Husej2LTRp364z5Lpud+HrgN9yFMAQCGTbYeq7pQLE3dobZMDjjfz5jEQullmixmCKX4SiYndEqOqIl+VIIemn2HM\/D3MI0zpT876GElr+jnS673P8M7LptdD0QF6O+kMn\/aRfKSchACbQFzx4P2jixmWYq+x4TJ2CM\/SiCfUhnk50VmRHnXfY0Ceh\/nfnUCUgsSfLovhJCuxa6WeF1qBWlzpe136XLMvhSNt45KlrtbyJp7G0TJoQbaeMeMB4wO779ZFpSLWQLGLcbqAMb10vy8VV4vOsOepNpYMH6oXZ5sdGfV3vgVmYlVivlZ0rXm5tCp55t7Vjep5vOJv+KE+gsYX2p015nb560GvjWKD66EvkCRq59kZsu6PdNDDYTzUh4n3R+uZw7J3T+b01HFglu7xR9B5Tb9+2x5ZLgnCIrC5CotRvNcgp9wxa0RWsMUCOnVbmMHoNr7FvyCz0BMW98+I388mJgEce7nrT4E5RGC9f8QqS3CEYhe7VGJemmnhJ0Wkn1aE4LWMnucDjI2Zo8\/YvdPWp+HeoP2lskXXufWzQ2a88OeZowjVn2UbAwm4lPyQb2Sb7KJQI\/CLHLE\/54VbhbR7JkKNZjc01q4Pn\/kXKnHvw+G9iBpUNyNZtWL6FTBJLOc39FuDB04JXY75rhgn93dUB7Y8LlC\/C1a8mY4aXWwzUo3loHlwD63XxvVMIqxXjB5M4vIu1OZMHJw2t36QEX87DV5cBLusOplAv8vSRIpM7ctv0yUIK\/TWP8jvy5KRgHgXD1W3qybd2RIQXcXfVE+tp0FarOhZx\/enOAuvVQZPXw+Ye5dQNTxE3DGzkk1lRBx4uVmcz0BaEJo47Bc\/BX1Rsqbbr20pn\/wPFAuQXcri\/ur430ah8ZcW\/Vg0oNbx0mAtP98ugCeWndeIr3AU5MieQ2qIhOKm8kbxzSI1GEArI76O9Nqfh\/8b7KVfWt7WilZEoLCRqqOxyCDeC1YpkDDyrZULCrmzgEO\/7ConKbjczFUWvKhJbrLKtXZ1IK4X\/zEvPzAt6i5MtBs2sq9KTi3aaJm6xlwt\/SvPeC4XvxGbb2QA+X9bfsGdVuWU5r9rtaVQ7vjBlh9wXeatcvNlprXnPBJ4TIFR14322yzijHcDRQnJr6AUImkTto52LzOEFu1blAmaUUv9BPELWPqYdtMam\/ErRGP38k\/dWsBziIeL7v5NunNLWu9GIg37O54QC0I9Luro4KNKfhf2g\/8OAQz9Gs\/bFF+H0NV2l7FcQljqsV0Ls7HH6o8YlqLwaS7L2YkUKjZK4NorLxokT6N6fxRla7oe1Brx6tlnW\/0TqrXxYh4Qf5rIUOUlrKcJXKlSb8jdeesQhBedw71gwYYyp2PAOrS2yLt7O4VPJVrupL+fY+nAIVxXcES2m3BTnCNkjqddqSP+wcNu3c70S46dkzdZcoQLaFigDtzA7Jx4rWP1wGZtrdleGkdATy6Hgr+dP37O8vV8nADK4o3lLm\/R1Ijr44rL0h6C\/26yjSA+wt1Xyz15qF3+ozetQ5mbx7AVTnV8tS0YeqBTMXMjeBKoTvYlAPp74N5ATbfzgd6bMSYNEpT3KpINOsSKFpKwbgnczgsPB6Pa9pqkOE60h6neeDDeQYwf6Npr6gRZsLpC8nbfxT9P3Pxs70BJeNKo6FKKWazcPwmZQj29pqvH9GqP6fP3FXKxn9vt5Ghh3aCoSzhOta2Wd2bc\/7IY3UgucfZCAzR4vCknPVaFeBapSdlA55kbN0laDDJB5mlbmFe+M+dJfVlOP26zDhy3qr1V1qzYlvO7uKztwLNk4Qe79PnDPQnfHLjAe2FD4\/\/Mo6c9PqsxZi7SzGd13EJKUGTCZHCBQRd\/PvRZu4BYwoHqbQI0\/S2bkJZ7pYQ2mufytwm7c6V0RCEiKZGeHaJgH45xMhmkl34woYtiUi\/aO5h4W+MbYgSB7oFxGOniLKzdGy69NHoAZeYZDNzoYGGXajlVrMoKUCBadDtGJwVZk+LS7+sqPv6F6ARWRu8vuVlC+qZZCGrUjpjeZshiE6v7FN6dErhRFZUwqSy3l7sVRyAyulz9ZhVwTrCpadz07+SWgRS7jAbyvHkVueHJCwTziu3g6ab05atArVs6p9StmmKnK2FzBP74uIGpGHtOMUw3+pHTvm8A6EiLQE5aHr0KzqniNnf0ZK77XfH0Pt5tFEPbssJ+IcqAPHC9Uti1Uz61F7I+898Qlt0PuD2MBmJpEtx7yaHVuUTwEwdryIWlwCPTEZ0AepkmEWsrXt41jVGiZPGtmEK84wgQrBmyPpI2EhXtar8kq2WqDxLizKitAhBLw0Py7\/eTffQ\/r3Kvq6VkSFBP8P2ArnNxlND2B+j4fGiaK006ie3YqvN1wFApiYU6YID7zEh9+zZgt4iiH+y0tu14TCjIwIKBxML4rtZtBhS\/nC\/B1EDH\/6x7I7Ne94A7i0R2OFQB\/IyJBRhsLTIOlwzrU+uA==","iv":"be647c9333f886f0a57e5138685ac70d","s":"03923b1a2528a1a8"}