
How Chanel became the most social luxury brand
Posted By a Luxury Daily columnist On In Apparel and accessories,Columns,Editor's Choice,Featured,Industry sectors,Internet,News,Opinion | No Comments
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","iv":"a8d754f64fe741e3f64f04bed714f8f6","s":"75c899495a72683a"}