Talk-worthy, shareable content key to word of mouth amplification: report
Posted By Jen King On In Featured,Industry sectors,Marketing,News,Research,Travel and hospitality | No Comments{"ct":"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","iv":"eede20b20fe7dc5ce6b07ee98aade039","s":"87f8ada542fae01f"}