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Internet

Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique

April 19, 2013

 

By Staff reports

Please click here to register for the free webinar, “Tapping social media without diluting the luxury brand’s mystique”

Luxury brands and retailers have taken to social media like ducks to water, sharing the brand message via announcements, contests and videos. Yet marketers grapple with the twin social issues of ROI and making sure the brand does not lose its luxury aura.

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  1. LVMH announces 2022 Innovation Award winners
  2. Alaïa aims to empower with summer campaign
  3. Genesis sponsors Gold Gala in honor of AAPI Heritage Month
  4. RH appoints new co-chief merchandising, creative officer
  5. Pierpaolo Piccioli joins Balenciaga as creative director
  6. UK luxury fashion exports to EU down 64pc post-Brexit: Walpole
  7. Mandarin Oriental restores Italian castle
  8. Audemars Piguet pop-up exhibition opens in Shanghai
  9. Rimowa honors the winners of its Rimowa Design Prize
  10. Air France reinvents beachfront pop-up at Cannes Film Festival
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