Internet
September 3, 2013
By Jen King
Fragrance marketers benefit from social media-driven advertising campaigns that allow consumers to explore a fragrance's elements and essence before coming into a store.
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","iv":"f1bfcb4c995376bf93fd4c0b1f079e73","s":"f3c2be91a1fd6953"}
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