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Rent the Runway exec claims post-purchase engagement promotes repeat ecommerce

September 26, 2013

 

By Jen King

NEW YORK – A senior executive from luxury rental retailer Rent the Runway at the Luxury Interactive 2013 conference said that engaging consumers after the first sale boosts ecommerce sales.

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  1. Luxury Unfiltered: Why extreme value creation is the only way forward for luxury
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  5. Genesis sponsors Gold Gala in honor of AAPI Heritage Month
  6. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  7. RH appoints new co-chief merchandising, creative officer
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