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Nov. 19, 2024
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Multichannel

Louis Vuitton Core Values campaign supports multiple charities

September 28, 2010

Bono and Ali Hewson wear their Edun line in the Louis Vuitton Journeys ad.

 

By Kaitlyn Bonneville

Louis Vuitton Journeys’ latest Core Values multichannel ad campaign frontlines U2 rockstar Bono and wife Ali Hewson, aligning the brand alongside a variety of charities.

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  1. Christofle spotlights two centuries of innovation at Paris' Musée des Arts Décoratifs
  2. Dior welcomes first beauty boutique in North America
  3. Luxury brands losing ground with younger audiences: Bain
  4. Lexus logs 25 years of 'December to Remember'
  5. ‘Shifting consumer mindsets are set to enable longer-term premiumization’: report
  6. Kering launches Generation Award X Jewelry to support sustainable design
  7. Gucci channels spirit of giving
  8. Trinity Investments acquires The Standard, London
  9. Kering slots new CEOs in at Saint Laurent, Balenciaga
  10. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
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