Since television advertising is rarely used by many sectors of the luxury industry excluding automotive, social video has become fashion houses’ channel of choice to show new collections and a brand’s lifestyle visually, which is a great deal more effective than traditional commercials, experts say.
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","iv":"7699ec33f35414597efd222b1dbccc7f","s":"e70de83ae140c3a1"}