Research
August 5, 2013
By Erin Shea
Instagram is becoming a core platform for brands to engage with consumers since it registers consumer engagement 18 times that of Facebook and 48 times that of Twitter, according to the latest report from L2 Think Tank.
{"ct":"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","iv":"bf998452b9d5b682d1abcdfdfd985358","s":"ad427d8f76a97566"}
Share your thoughts. Click here