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News briefs

Hugo Boss, Facebook, Brioni, Barneys and China – News briefs

May 18, 2012

 

By Staff reports

Today in luxury marketing:

Hugo Boss dresses up its China efforts
German high-end fashion label Hugo Boss AG is cooking up plans to make China one of its biggest markets—just as growth in the country's luxury space appears to be cooling off, according to WSJ.

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  1. Dior confirms Jonathan Anderson as sole creative director
  2. ‘Video games are a powerful cultural force’: report
  3. With new Falabella campaign, Stella McCartney speaks to next generation
  4. Hermès renovates Four Seasons Macau store
  5. Patek Philippe inaugurates San Francisco boutique
  6. New marketing chief takes reins at Equinox
  7. Luxury Unfiltered: Emotions, not transactions, will guide the luxury experience revolution
  8. Follow @LuxuryDaily for the latest in luxury news
  9. Roberto Coin brings in Hollywood heavyweight for global campaign
  10. BMW renews Atlanta Fashion Week sponsorship
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