Multichannel
November 9, 2010
By Peter Finocchiaro
Hugo Boss is driving an expansive brand extension effort in conjunction with the Solomon R. Guggenheim Foundation via print, online, in-store and mobile media.
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","iv":"2b17f78e0766d5106f16023f1780dcc0","s":"9ba8afbaf966c41a"}
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