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Mobile

Fashion and luxury purchases are 33pc of all mobile transactions

December 12, 2014

Neiman Marcus snapping feature Neiman Marcus snapping feature

 

By Nancy Buckley

Mobile purchases now account for 30 percent of ecommerce transactions and will likely increase as the rate of consumers choosing smartphones and tablets as their main medium of online shopping is increasing, according to a new report by Criteo.

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  1. Audi propels Santa into the future with electric sleigh
  2. Balmain enlists virtual faces as brand spokesmodels
  3. Tiffany & Co. acquires historic Titanic timepiece at auction
  4. Rolex partners with Melbourne’s National Gallery of Victoria
  5. IWC social snow globe stirs up winter memories
  6. Gucci, Adidas tout retro sportiness, chicness in new campaign, collection
  7. Rémy Martin toasts to the good life with new XO campaign
  8. Tiffany keeps it simple to attract interest in New York Times ad
  9. Dolce & Gabbana opens 16,000-square-foot flagship in Saudi Arabia
  10. Iris Law stars in Versace’s Dylan Purple fragrance campaign
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