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Dior aims at Chinese luxury market via online magazine

April 11, 2012

 

By Tricia Carr

French fashion house Christian Dior is taking aim at the Asian luxury market with a third edition of its online magazine that will be published in Mandarin and released during the week that the brand is presenting its haute couture collection for the first time in Shanghai.

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  1. Rue La La makes private sale shopping accessible on Android devices
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  3. Japan's ZOZO to acquire Lyst in $154M deal
  4. Announcing Luxury Daily’s Mobile Insights Summit 2016 New York June 23
  5. Guerlain to reopen spa at Waldorf Astoria New York
  6. Clé de Peau Beauté launches global travel retail campaign
  7. Domestic journeys dominate travel plans for 2025: American Express
  8. McLaren creates new holding company following CYVN buyout
  9. Parent company of Mytheresa announces name change as part of YNAP acquisition
  10. Le Bon Marché Rive Gauche debuts canine-themed retail display
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