Mobile
April 1, 2013
By Tricia Carr
Fine jewelry maker David Yurman is leveraging the brand's presence on mobile-social application Instagram by incorporating customer images into its spring collections push.
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","iv":"4a57a8dadd86a07a2718ae2dd9c7e6c8","s":"96a8f691b9deee43"}
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